Graphic Designer

Job Description: Graphic Designer - Brand Promotion (3-5 Years Experience) at Mekark.com. This role crafts compelling visuals for social media and collaterals to elevate Mekark's PEB, warehouse, and prefab brand in South India's competitive construction market.

Key Responsibilities

• Develop high-impact graphics for LinkedIn, Instagram, and Facebook posts showcasing PEB projects, case studies (e.g., TATA collaborations), and services like mezzanine flooring and roofing to drive 2-3x engagement among B2B leads.​
• Design brand collaterals including brochures, proposals, and email templates emphasizing "on-time delivery" and "cost-effective turnkey solutions" for industrial clients in Chennai and beyond.​
• Create video thumbnails, carousels, and infographics for Meta Ads and outreach campaigns, optimizing for conversions on high-revenue keywords like "PEB manufacturers Chennai."​

Required Skills & Experience

• 3-5 years in graphic design for B2B brands, with expertise in Adobe Creative Suite (Photoshop, Illustrator, Premiere for edits), Figma, and Canva for rapid social assets.
• Proven portfolio of construction/SaaS promo materials, including social media kits that boosted leads or engagement by 30%+ in industrial sectors.

Qualifications & Tools

Category

Details

Education

Bachelor's in Graphic Design/Fine Arts; certifications in Adobe or UI/UX tools.

Technical Skills

Motion graphics for Reels, brand guideline adherence, SEO-friendly visuals (alt text), integration with HubSpot/GA4 for performance tracking. ​

Soft Skills

Collaborative storytelling, quick iterations based on campaign feedback, understanding of prefab market visuals (steel structures, warehouses). ​

Report to Growth Marketing Lead; target visuals supporting 25% quarterly lead growth. Apply via LinkedIn with portfolio link demonstrating brand promo impact

Job Types: Full-time, Permanent

Pay: ₹18,000.00 - ₹35,000.00 per month

Benefits:

• Health insurance

Work Location: In person