Graphic Designer

Job Description: Graphic Designer (Marketing & Brand Creatives Only)Role Overview

We are hiring a dedicated Graphic Designer who will focus only on visual creatives for marketing, branding, and performance assets.
This role is NOT UI/UX. We already have a UI/UX team.
If your strength is clean layouts, typography, brand consistency, and execution speed, this role is for you.

You will work closely with the marketing, content, and performance teams to deliver high-quality static and motion creatives across social media, websites, ads, and marketplaces.

Experience Required

• 2+ years of hands-on graphic design experience
• Proven work in brand-led and marketing creatives
• Agency or startup experience preferred

Core Responsibilities1. Social Media & Ad Creatives

• Design Instagram posts, ads, and campaign creatives (1080×1080, 1080×1350, etc.)
• Maintain strong visual hierarchy, spacing, and typography
• Adapt creatives for organic and paid campaigns

2. Website & Marketing Banners

• Design hero banners and section banners (desktop & mobile)
• Ensure consistency with brand identity and campaign messaging
• Work with predefined content/CTA — no UX decisions required

3. Motion & Video Creatives

• Create short promotional videos (10–15 sec) for Reels/Ads
• Deliver storyboards, keyframes, thumbnails, or motion exports
• Basic animation or motion graphics knowledge is required

4. Marketplace Creatives (Amazon, etc.)

• Design product images, lifestyle visuals, and feature highlights
• Follow platform-specific image guidelines
• Ensure clarity, readability, and conversion-focused layouts

5. Brand Consistency

• Strictly follow brand guidelines (colors, fonts, spacing)
• Ensure consistency across all creatives
• Maintain clean file structure and naming conventions

What This Role Is NOT

❌ No wireframing
❌ No UX research
❌ No user flows
❌ No prototyping
❌ No product UX decisions

This role is execution-focused graphic design only.

Tools You Must Be Comfortable With

• Figma (mandatory)
• Adobe Photoshop / Illustrator
• Basic motion tools (After Effects / Figma Motion / equivalent)
• Exporting assets for web, ads, and marketplaces

Skills We Expect

• Strong typography sense
• Clean layout & spacing discipline
• Brand-first thinking
• Attention to detail (no sloppy files)
• Ability to follow instructions without hand-holding
• Fast turnaround with quality intact

Design Test (Mandatory)

Shortlisted candidates will be required to complete a practical design task, which includes:

• Social media creative
• Website banner
• Short video creative
• Marketplace product images

Evaluation will be based on:

• Visual aesthetics
• Brand understanding
• Consistency across assets
• Typography, color, spacing
• File hygiene & professionalism

What We Value

• Designers who execute cleanly, not overthink
• People who respect deadlines
• Designers who understand brand > personal style
• Zero ego, high ownership

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits:

• Work from home

Work Location: Remote