Graphic Designer

Key Responsibilities & Detailed Explanation

1. Creative Design & Branding

Design creatives for social media posts, stories, reels thumbnails, ads, banners, and marketing campaigns.

Create visually appealing, brand-aligned designs for promotions, marketing activities, and company events.

Translate sales, product, and technical inputs into clear, engaging visual communication that is easy for customers to understand.

2. Print & Offline Marketing Materials

Develop print materials such as flyers, posters, standees, invitations, brochures, product lists, datasheets, and exhibition banners.

Design and develop product labels and packaging artwork in line with brand guidelines and business requirements.

3. Digital Marketing & Communication

Manage WhatsApp broadcasting, email marketing campaigns (Mailchimp), and distributor flyers to support promotions and product communication.

Plan and oversee focused digital marketing strategies for Instagram, Facebook, WhatsApp channels, and email marketing platforms.

Ensure consistent and professional brand presence across all digital communication channels.

4. Social Media Management & Growth

Manage company presence on all social media platforms through planned posting, paid ads, and marketing campaigns.

Plan, design, and execute monthly content calendars aligned with sales and marketing goals.

Drive engagement, audience growth, and brand visibility across social media platforms.

5. Content Planning & Execution

Design, review, and maintain content calendars, datasheets, and marketing content in coordination with internal teams.

Ensure timely delivery of all marketing and promotional materials as per campaign schedules and business requirements.

6. Performance Tracking & Optimization

Track social media and campaign performance metrics such as reach, engagement, leads, and conversions.

Analyze performance data and optimize content strategy, creatives, and campaigns accordingly for better results.

7. Sales Coordination & Enquiry Tracking

Review customer enquiries received through digital platforms and campaigns.

Coordinate with the sales team to track enquiries, ensure follow-ups, and support lead conversion.

Job Type: Full-time

Pay: ₹15,000.00 - ₹28,000.00 per month

Benefits:

• Cell phone reimbursement
• Leave encashment
• Provident Fund

Work Location: In person