Graphic Designer-Local Store Marketing (Franchise Support)

About the Role

We are looking for a creative, detail-oriented Graphic Designer to join our marketing team and lead the development of Local Store Marketing (LSM) creative for our franchise network.

This role will work closely with the Brand Marketing Executive and franchisees to create impactful, on-brand materials to each restaurant’s local marketing plan. The ideal candidate understands how to translate strategy into strong, visually engaging creative while maintaining consistency with brand standards.

You will play an important role in helping our franchisees connect with their local communities through compelling, modern, and effective marketing materials across print, digital, social media, and in-store channels.

What You’ll Do

• Create and adapt local marketing materials for franchisees based on approved Local Store Marketing plans and promotional calendars
• Partner closely with the Brand Marketing Executive and franchisees to understand each restaurant’s needs, objectives, promotions, and local audience
• Design creative assets for multiple channels, including:
• Social media posts and stories
• Flyers, boxtoppers, door hangers, posters, banners, table tents, and POP materials
• Email, SMS graphics and mailing
• Digital ads and web graphics
• Community event materials, sponsorships, school nights, fundraisers, and local activations
• In-store signage and drive-thru materials
• OOH, Among others
• Adapt existing brand campaigns into localized creative while ensuring all materials remain aligned with brand guidelines, tone, colors, fonts, and overall look and feel
• Prepare print-ready files and production specifications for vendors, printers, and signage partners
• Collaborate with internal teams and external suppliers to ensure projects are delivered accurately and on time
• Support multiple franchise locations simultaneously while managing deadlines and priorities
• Organize and maintain a library of editable templates, approved assets, and franchise-ready creative files
• Review franchise creative requests and provide recommendations to ensure designs are effective, polished, and brand compliant
• Stay current on design trends, social media best practices, and local marketing ideas to continuously bring fresh and modern creative solutions
• Capable to visit restuarants for new content, photos, videos, etc.

What We’re Looking For

• 2+ years of experience in graphic design, preferably in retail, restaurants, franchise, agency, or multi-location marketing environments
• Strong portfolio that demonstrates both creative thinking and execution across print and digital media
• Strong understanding of branding, typography, layout, color, hierarchy, and visual storytelling
• Ability to balance creativity with brand consistency and business objectives
• Experience creating materials for local promotions, events, restaurants, retail, or community marketing is highly preferred
• Excellent organizational skills and the ability to manage multiple projects, revisions, and deadlines at once
• Strong communication and collaboration skills with both internal teams and franchisees
• Ability to take direction, work independently, and thrive in a fast-paced environment

Tools & Skills

• Adobe Creative Suite, especially Photoshop, Illustrator, and InDesign
• Experience with Canva and Figma is a plus
• Basic video editing and motion graphics experience (After Effects, Premiere Pro, CapCut, Canva Video, etc.) is a plus
• Experience preparing files for large-format printing, signage, banners, and promotional materials
• Understanding of social media design formats and digital advertising specs
• Familiarity with project management tools and shared asset libraries is a plus

Bonus Points If You Have

• Experience working with franchise systems or multiple locations
• Experience supporting Local Store Marketing programs
• Knowledge of restaurant or quick service restaurant (QSR) marketing
• Photography, photo editing, or content creation skills
• Bilingual in English and Spanish

Why Join Us?

• Opportunity to help shape the local presence of well-known restaurant brands
• Fast-paced, collaborative, and creative environment
• Ability to work on a wide variety of projects and campaigns
• Direct impact on franchise success and community engagement
• Room to grow and bring new ideas to the table

Job Type: Contract

Pay: $15.00 - $17.00 per hour

Work Location: Hybrid remote in San Juan, PR 00918