Graphic Designer / Social Media Content Creator

Graphic Designer / Social Media Content Creator

This role requires a blend of creative design skills and strategic content planning to drive brand engagement and visibility across all digital and social media platforms.

1 Year experience in graphic design preferred
1 Year experience in social media marketing/content creation preferred

1. Graphic Design & Visual Asset Production

• Design and produce high-quality, engaging visual content for daily posts, stories, reels, and campaigns across platforms like Instagram, Facebook, LinkedIn, TikTok, and X (Twitter), ensuring optimization for each format.
• Ensure all designs maintain consistency in tone, color palette, typography, and style across all output.
• Create design assets for broader marketing efforts, including digital banner ads, email templates, blog headers, and presentation decks.
• Create and edit short-form video content to enhance content visibility and engagement.

2. Social Media Content Strategy & Execution

• Develop, maintain, and execute a social media content calendar that aligns with overall marketing goals, product launches, and key dates.
• Write clear, concise, and compelling captions, headlines, and short-form copy tailored for each social platform and designed to encourage user interaction.
• Utilize scheduling tools to ensure timely and accurate publishing of all content across relevant channels.
• Research and implement current social media trends, platform updates, and best practices to keep content fresh and competitive.
• Use performance data and audience insights to make informed decisions and continuously refine the content strategy and design approach for better results.

Please provide a link to your online portfolio when applying for this position.

Job Type: Full-time

People with a criminal record are encouraged to apply

Experience:

• Graphic Design: 1 year (Preferred)
• Social media marketing: 1 year (Preferred)

Ability to Commute:

• Altoona, PA 16601 (Required)

Work Location: In person