Graphics Designer & Marketing Campaign Specialist

Visual & Campaign Execution

• Design and produce marketing collateral: web visuals, product icons, campaign assets
• Create product graphics and promotional materials for launches and seasonal campaigns
• Guide technical publications on visual presentation and branding
• Establish and maintain visual brand standards across all channels

Email & Content Marketing

• Manage and execute email campaigns (Brevo or similar platforms)
• Write and optimize content for email, social media, and web
• Plan and execute SEO/SEM, database, and display advertising campaigns
• Brainstorm and implement creative growth strategies

Digital Strategy & Analytics

• Measure and report performance of digital campaigns (ROI, KPIs)
• Suggest and implement tools for analytics, channel management, and lead generation
• Monitor brand mentions and respond appropriately across social platforms
• Analyze customer journeys across channels and optimize accordingly
• Stay current with trends and best practices in online marketing and measurement

Required Qualifications

• 3+ years of experience in marketing design and digital campaign management
• Strong visual design and branding skills
• Demonstrable experience with email marketing platforms (Brevo preferred)
• Solid understanding of content writing, copywriting, and social media promotion
• Strong English communication skills—both spoken and written—for clear, persuasive messaging across global audiences
• Working knowledge of ad serving tools and marketing analytics
• Strong analytical skills and data-driven mindset
• Portfolio showcasing marketing collateral and campaign work

Preferred Skills

• Experience in software or technology marketing
• Familiarity with CAD or Home Design software industry
• Video editing and motion graphics capabilities
• BS/MS degree in Marketing or related field with strong technical acumen
• Familiarity with JIRA for task tracking and cross-team coordination

Job Type: Full-time

Ability to commute/relocate:

• Lahore: Reliably commute or planning to relocate before starting work (Required)

Language:

• English (Required)

Work Location: In person