Growth Marketing Manager (Omnichannel & Demand Gen)

About Intruno India Private Ltd.

Intruno Inc. is a US based company with its newly launched subsidiary in India. It is a leading provider of AI-powered patient privacy and security solutions for the healthcare industry. Our patented Ambient Cognitive Surveillance™ system leverages advanced machine learning to safeguard sensitive patient records against data breaches and unauthorized access in real-time. We help healthcare organizations maintain strict HIPAA compliance and ensure the ultimate trust between providers and patients by replacing manual auditing with streamlined, automated intelligence.

The Role:

We are seeking a versatile Growth Marketing Manager (5–7 years experience) to act as the primary engine for our digital growth. In this remote-first role, you will be responsible for building a cohesive brand presence across all digital touchpoints—from our website and search engines to professional social communities and live webinars. You will balance hands-on execution with high-level coordination, ensuring our message resonates with healthcare decision-makers.

Key Responsibilities:

• Webinar & Lead Generation: Own the full webinar lifecycle, including topic ideation, technical hosting, and direct participant outreach to ensure high show-up and conversion rates.
• Website Optimization: Continuously audit and improve the Intruno website for conversion (CRO), user experience, and alignment with our evolving product roadmap.
• SEO Agency Management: Act as the primary point of contact for external SEO companies. You will define their KPIs, review their strategy, and ensure their technical and content recommendations are implemented effectively.
• LinkedIn & Social Promotion: Drive our professional social media presence, primarily LinkedIn, by creating and distributing thought-leadership content that positions Intruno as a trusted authority in healthcare security.
• Growth Hacking: Design and test rapid experiments across email, communities, and professional networks to identify low-cost, high-impact lead sources.
• Full-Funnel Reporting: Track and report on performance across the entire journey—from organic search and social engagement to webinar attendance and qualified sales leads.

What We Are Looking For:

• 5–7 Years of Experience: Proven success in B2B growth marketing, preferably in Healthcare, SaaS, or Cybersecurity.
• Strategic Execution: You can manage an agency while also being willing to "get into the weeds" of a LinkedIn campaign or website update.
• Technical Literacy: Proficiency with SEO tools (e.g., SEMrush, Ahrefs), CRM systems (e.g., HubSpot), and professional social automation tools.
• Communication Mastery: Exceptional copywriting skills for outreach and the confidence to moderate webinars with industry experts.
• Hacker Mindset: You find creative ways to reach hard-to-access healthcare executives without massive ad spend.

What’s In It For You

• Remote Autonomy: A fully remote role with a high degree of ownership and trust.
• High Impact: Direct reporting to leadership with a significant voice in the company’s growth strategy.
• Competitive Pay: ₹10 LPA – ₹15 LPA + performance incentives and equity options.

Job Type: Full-time

Pay: ₹1,000,000.00 - ₹1,500,000.00 per year

Application Question(s):

• If our current SEO agency reports a 20% increase in organic traffic but MQLs (Marketing Qualified Leads) remain flat, what specific data points would you audit to determine if the agency is delivering actual value?
• Describe a webinar campaign you led from end-to-end. What were your specific show-up rates and the conversion rate from attendee to a booked demo?
• Identify two friction points on our current website (intruno.com) that might prevent a Healthcare CISO from converting. What immediate A/B test would you propose to fix them?
• Besides basic posting, share a specific LinkedIn 'hack' or automated outreach sequence you’ve used to secure attendance from high-value, hard-to-reach healthcare executives.

Work Location: Remote