Growth Marketing & Strategy Intern or Part Time Position

Marketing Strategy & Growth Intern

Creating Changes Counseling | Katy / West Houston, TX (Hybrid or Remote Option)
Part-Time | Paid Internship | Opportunity to Grow into Ongoing Role

Creating Changes Counseling is a private-pay trauma and anxiety therapy practice serving high-functioning adults in Katy and West Houston. We specialize in Brainspotting and advanced trauma treatment and are in a growth phase focused on strategic brand expansion and community visibility.

We are seeking a highly capable, self-directed Marketing Strategy Intern to help architect and build out our marketing systems from the ground up.

This is not a task-based internship.
This is a build-it role.

The ideal candidate is entrepreneurial, strategic, analytical, and confident taking initiative in an environment where they will help define the roadmap.

Position Overview

The Marketing Strategy & Growth Intern will work directly with the practice owner to design and execute a comprehensive marketing strategy aimed at increasing brand visibility, referral partnerships, and qualified private-pay client inquiries.

You will play a central role in building the structure, processes, and systems that support long-term growth.

This is an opportunity to leave your mark on a growing mental health brand.

Key ResponsibilitiesStrategic Marketing Development

• Conduct competitive and market analysis for private-pay therapy practices
• Develop a 6–12 month marketing roadmap
• Identify high-ROI marketing channels and create execution plans
• Recommend positioning and messaging improvements

Digital Marketing & SEO

• Optimize website content for SEO (local + specialty keywords)
• Conduct keyword research and competitor audits
• Improve Google Business Profile visibility
• Support Google Ads strategy optimization
• Track and interpret analytics (Google Analytics, Ads data, conversion tracking)

Content & Brand Authority

• Develop blog strategy and editorial calendar
• Repurpose long-form content into social media and email marketing
• Draft thought-leadership content in the voice of the practice
• Identify opportunities for podcast features, guest blogs, and media exposure

Referral Network & Community Strategy

• Identify strategic referral partners (physicians, psychiatrists, concierge doctors, etc.)
• Assist in creating professional outreach materials
• Develop system for tracking referral relationships
• Support local visibility strategy

Systems & Infrastructure

• Help define workflows for ongoing marketing efforts
• Create SOPs for repeatable marketing processes
• Build dashboards or reporting templates for performance tracking

This Role Is Ideal For Someone Who:

• Has prior marketing experience (internship, agency, freelance, or startup environment)
• Thinks like a strategist, not just a content creator
• Is comfortable building systems from scratch
• Understands analytics and performance metrics
• Takes initiative without waiting for step-by-step direction
• Enjoys ownership and autonomy
• Wants real responsibility, not busywork

Preferred Qualifications

• Junior, Senior, or Graduate student in Marketing, Business, Communications, or related field
• Experience with SEO tools (SEMrush, Ahrefs, Ubersuggest, etc.)
• Experience running or analyzing Google Ads campaigns
• Strong writing skills with ability to adapt tone
• Familiarity with service-based or healthcare marketing is a plus
• Experience working with entrepreneurs or small businesses is strongly preferred

What You’ll Gain

• Direct mentorship from a business owner
• High-level strategic experience rarely offered in internships
• Real decision-making authority
• Portfolio-worthy projects
• Opportunity to continue in a paid growth role after internship

Compensation

Paid internship (rate based on experience).
Flexible schedule (10–20 hours/week).

To Apply

Please submit:

• Resume
• A short statement (500 words max) outlining how you would approach growing a private-pay therapy practice in a competitive market
• Any relevant portfolio or project examples

Pay: $20.00 - $25.00 per hour

Education:

• Bachelor's (Preferred)

Experience:

• Marketing Strategy: 2 years (Preferred)

Work Location: Remote