Growth Product Manager | 增长产品经理

At OneBullEx, we don't just build features; we build momentum. As our Growth Product Manager, you will be the "scientist" of our product ecosystem. You will own the experimentation roadmap—identifying friction points in the user journey and deploying aggressive product-led growth (PLG) initiatives to transform casual visitors into power traders.

Key Responsibilities

• Funnel Optimisation: Own the end-to-end user journey, from landing page conversion and KYC onboarding to the first deposit and high-frequency trading.

• Experimentation: Design, launch, and analyse A/B tests on features, UI/UX flows, and referral loops to maximise conversion rates ($CVR$).

• Referral & Virality: Build and scale "stickiness" features, including affiliate systems, loyalty programmes, and social trading incentives.

• Data-Driven Insights: Partner with data engineers to track user behaviour, mitigate churn risks, and uncover untapped growth opportunities.

• Cross-Functional Leadership: Work directly with Engineering, Design, and Marketing to ship high-impact growth features in rapid, iterative sprints.

What We're Looking For

• Experience: 4+ years in Product Management, with a proven track record in Growth or the FinTech/Web3 space.

• Crypto Fluency: You have a deep understanding of the unique hurdles in crypto onboarding (KYC, wallets, liquidity) and a playbook for solving them.

• Analytical Rigour: You are a "data-first" thinker, highly proficient with SQL and specialised analytics stacks like Mixpanel or Amplitude.

• The "Hustle" Factor: You prioritise shipping and learning over long-winded documentation. You thrive in a high-velocity environment.

• UX Empathy: You can spot a friction point in a mobile app from a mile away and possess the intuition to simplify complex flows.

Why OneBullEx?

You will be joining at a pivotal moment as we scale our user base in a hyper-competitive market. This role offers the autonomy to run experiments that directly impact our bottom line and the opportunity to define the future of crypto trading growth.

我们的使命

在 OneBullEx，我们不仅是在开发功能，更是在创造势能。作为增长产品经理，你将成为我们产品生态系统中的"科学家"。你将主导实验路线图——识别用户旅程中的摩擦点，并实施积极的产品驱动增长（PLG）方案，将普通访客转化为高频交易者。

核心职责

• 漏斗优化： 负责端到端的用户旅程，从落地页转化、KYC 入职，到首次入金及高频交易。

• 实验测试： 设计、启动并分析针对功能、UI/UX 流程及推荐闭环的 A/B 测试，以最大化转化率 ($CVR$)。

• 推荐与病毒式传播： 构建并扩展"粘性"功能，包括分销系统、忠诚度计划和社交交易激励。

• 数据驱动洞察： 与数据工程师合作，追踪用户行为，降低流失风险，并挖掘尚未开发的增长机会。

• 跨职能领导力： 直接与工程、设计和市场团队合作，在快速迭代的冲刺中发布高影响力的增长功能。

任职要求

• 工作经验： 4 年以上产品管理经验，在增长领域或金融科技/加密货币（Crypto）行业有卓越表现。

• 行业敏锐度： 对加密货币入金的独特障碍（KYC、钱包、流动性）有深刻理解，并拥有成熟的解决方案。

• 严谨的数据分析： 坚持"数据优先"思维，精通 SQL 以及 Mixpanel 或 Amplitude 等专业分析工具。

• "拼搏"精神： 崇尚"先上线、再学习"，而非冗长的文档。能够在高速度、结果导向的环境中蓬勃发展。

• 用户体验同理心： 能够敏锐察觉移动端应用中的痛点，并具备化繁为简的直觉，简化复杂的流程。

为什么选择 OneBullEx？

你将在我们在竞争极其激烈的市场中扩大用户规模的关键时刻加入。这个职位赋予你直接影响公司盈亏的实验自主权，并提供定义加密货币交易增长未来的绝佳机会。