Head - Digital Marketing

Job Title: Digital Marketing Head

Experience: Senior-level / Leadership role
Industry: Retail

Experience: 8- 10 Year

Salary: 8- 10 LPA

Job Description (Simple):
The Digital Marketing Head – Retail is responsible for planning and leading all digital marketing activities to increase brand visibility, store footfall, and online sales. This role focuses on driving customer engagement and revenue through effective digital strategies for retail products.

Key Responsibilities:

• Develop and execute digital marketing strategies for retail business
• Lead and manage the digital marketing team
• Oversee SEO, SEM, social media, email, and paid advertising campaigns
• Drive online sales and support offline store promotions
• Manage e-commerce platforms and marketplace marketing (if applicable)
• Analyze campaign performance and optimize ROI
• Manage digital marketing budget and vendor coordination
• Work closely with sales, merchandising, and creative teams

Requirements:

• Proven experience in digital marketing, preferably in retail
• Strong knowledge of SEO, PPC, social media, and analytics tools
• Experience in handling promotions, offers, and seasonal campaigns
• Good leadership, communication, and decision-making skills

Job Types: Full-time, Permanent

Pay: ₹700,000.00 - ₹1,000,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Work Location: In person