Hiring Email Marketing Specialist (Cold Email Expert)

We’re looking for an Email Marketing Specialist to design, execute, and optimize high-performing outbound email campaigns that drive leads and revenue.

What You’ll Do:

• Plan and run outbound campaigns using tools like Instantly.io, Smartlead.io, Manyreach, or similar platforms.
• Craft compelling email sequences, messaging, and value propositions for segmented audiences.
• Source and qualify leads using Apollo.io, Clay.com, or equivalent platforms.
• Manage domain setup, inbox warming, and deliverability to protect sender reputation.
• Track and analyze metrics (open rates, reply rates, CTRs, booked meetings) to optimize performance.
• Continuously test subject lines, copy, targeting, and sending strategies to maximize ROI.
• Ensure email campaigns comply with B2B and B2C regulations and integrate with sales workflows.

What We’re Looking For:

• Proven success managing cold email campaigns, ideally for US-based audiences.
• Measurable results in conversion rates, booked calls, or revenue impact.
• Strong understanding of email infrastructure, deliverability, and anti-spam standards.
• Hands-on experience with Instantly.io, Smartlead.io, and lead sourcing tools.
• Ability to work independently, prioritize effectively, and hit performance targets.
• Excellent communication skills and attention to detail.

Nice-to-Haves:

Experience in agency environments or managing multiple client accounts.

Ability to scale campaigns for both B2B and B2C markets.

Job Type: Full-time

Pay: Rs40,000.00 - Rs80,000.00 per month

Work Location: In person