HR Director (Mandarin)

Company Overview:

Crazy Maple Studio is a fast-growing company based in the Bay Area and Los Angeles, focusing on mobile gaming, reading, and streaming. We are proud to have a global team that drives our innovation and success across diverse markets.

Our flagship platform, ReelShort, is the #1 vertical streaming app in the U.S., with over 5 million DAU, delivering bite-sized episodic content that keeps viewers hooked. Other standout products include Chapters, where users shape immersive stories across drama, fantasy, and romance, and My Fiction, a platform for consuming and creating serialized romance.

We’re proud to be recognized as one of the Global Most Loved Workplaces 2025, reflecting our commitment to innovation, creativity, and an employee-first culture.

Position Overview:

We are seeking a strategic yet hands-on HR Director (or above) to lead our human resources function. This role will go beyond traditional HR responsibilities—bringing business acumen, organizational design expertise, and startup agility to help shape our company’s growth trajectory. The ideal candidate has successfully built HR frameworks in dynamic, high-growth companies, and can partner directly with leadership and managers to align talent, performance, and organizational structure with business goals.

Responsibilities:

• Organizational Development & Restructuring
• • Lead org design and restructuring initiatives to align with evolving business priorities.
• • Maintain and optimize the org chart, ensuring clarity in reporting lines, roles, and responsibilities.
• Compensation & Benefits Strategy
• • Oversee salary benchmarking and develop fair, competitive, and scalable compensation structures.
• • Evaluate and optimize benefits programs that enhance employee satisfaction and retention.
• Performance Management & KPI Alignment
• • Partner with department head or business unit stakeholder to define role-specific KPIs and performance metrics.
• • Develop frameworks for performance reviews, goal-setting, and continuous feedback.
• HR Operations & Compliance
• • Lead HR policies, employee relations, and compliance across US and cross-border offices.
• • Implement scalable HR systems, SOPs, and processes to support company growth.
• Talent & Culture
• • Support recruitment strategy in partnership with TA team; ensure we attract and retain top talent.
• • Drive initiatives that foster employee engagement, learning, and professional development.
  • Act as a culture ambassador—helping balance startup agility with long-term organizational health.
• Leadership & Business Partnership
• • Serve as a trusted advisor to leadership, bringing business insights to people decisions.
  • Translate strategic priorities into actionable HR initiatives that support company success.

Requirements

Requirements:

• 8+ years in HR, with at least 3+ years in a senior HR leadership role (Head of HR, HRD). Startup or entertainment/tech industry experience strongly preferred.
• Proven track record in org restructuring, compensation design, performance management frameworks, and HR operations.
• Strong understanding of how HR strategies drive business outcomes; experience working directly with founders and leadership teams.
• Exceptional communication, negotiation, and stakeholder management skills. Ability to balance strategy with execution.
• Entrepreneurial, resourceful, and adaptable. Comfortable working in a fast-paced startup environment where priorities evolve quickly.
• Bachelor’s degree in HR, Business, or related field; advanced degree or HR certifications (SHRM-SCP, SPHR) a plus.

Why Join Us:

• Help shape the HR foundation of a fast-scaling entertainment startup.
• Opportunity to lead transformational HR initiatives (org design, salary system, KPI frameworks).
• Work closely with executives and department heads, directly impacting company success.
• Collaborative, creative, and global environment.

Benefits

Crazy Maple Studio offers a comprehensive benefits package, including company-paid Medical, Dental, and Vision benefits, as well as Short Term, Long Term, and Life/AD&D insurance. Our Performance Bonus Plan and 401(k) Plan with employer matching provide financial growth opportunities. We also offer Wellness, Employee Recognition, Onsite Lunch, Remote Internet, Home Office and Referral Bonus Programs.

Our Generous Paid Parental Leave Program supports families, and our generous Time Off Programs ensure work-life balance. We also host collaborative and fun social events, such as Boba Parties, and much more!

Crazy Maple Studio, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.