HubSpot CRM & Lead Generation Specialist

About the Role

We are looking for a detail-oriented and personable HubSpot CRM & Lead Generation Specialist to manage and execute a targeted outbound campaign across 1,800 IDA-supported companies in Ireland for our client.

This is an excellent opportunity for someone experienced in HubSpot, B2B outreach, and CRM campaign execution who enjoys combining research, segmentation, and personalised communication.

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Campaign Objective

The goal of this campaign is to introduce a part-funded consulting/training offer (50% IDA support) focused on:

Skills and knowledge mapping

Identification of internal upskilling opportunities

A practical 90-day action plan

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Key Responsibilities

Own the setup and execution of a targeted HubSpot campaign

Research and identify relevant decision-makers across organisations

Maintain clean, structured CRM data (companies, contacts, segmentation)

Build smart lists for campaign management and reporting

Segment accounts based on relevance, engagement, and role

Create personalised email sequences and workflows

Write high-quality outreach emails (non-generic, human tone)

Monitor campaign performance and optimise outreach strategy

Conduct light phone follow-ups where required

Maintain accurate CRM activity logs and pipeline updates

Continuously refine messaging and targeting strategy

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What Success Looks Like

Accurate identification of decision-makers

Well-organised and clean HubSpot CRM

Personalised, high-response outreach

Structured campaign execution and follow-ups

Consistent progression of high-potential accounts

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Ideal Candidate Profile

Hands-on experience with HubSpot CRM (lists, sequences, workflows)

Strong attention to detail and CRM hygiene

Excellent research and data organisation skills

Strong written communication (natural, personalised tone)

Experience in outbound prospecting and lead generation

Comfortable with email + light phone outreach

Self-motivated and able to manage campaigns independently

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Preferred Experience

B2B lead generation / sales development experience

Experience with targeted or account-based campaigns

Understanding of buyer roles (HR, L&D, Operations, Leadership)

Exposure to international markets (UK/Ireland is a plus)

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Key Skills

HubSpot CRM

Lead Generation & Prospecting

List Building & Segmentation

Email Campaigns & Sequences

CRM Data Management

Outreach Copywriting

Phone Follow-ups

Campaign Reporting

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Deliverables

Clean HubSpot database of 1,800 companies

Prioritised contact list of decision-makers

Segmented outreach lists

Email sequences and campaign logic

CRM tracking (notes, calls, next steps)

Campaign performance reports

Timing: As per UK (9-5)

Location code: 54570

Job Type: Full-time

Pay: Rs100,000.00 - Rs130,000.00 per month

Work Location: In person