Influencer Marketing Executive

About the Company:

HamBOLDS Pvt Ltd is a fast-growing company in the skincare, haircare, and personal care space. Backed by over 30 years of legacy through our parent company Sun Chem India, we build innovative and high-performing D2C brands like: www.epitight.in , www.cozitis.com

About the Role:

As an Influencer Marketing Specialist at HamBOLDS Pvt Ltd, you will be responsible for developing and executing Instagram strategies to enhance brand visibility and engagement. You will curate compelling content, collaborate with influencers, and leverage analytics to optimize campaign performance. Your expertise in influencer relations and cost negotiation will be key in driving ROI-based marketing initiatives.

Key Responsibilities:

• Develop and implement effective Instagram marketing strategies.
• Create and curate engaging content to enhance brand presence.
• Execute ROI-driven influencer marketing campaigns.
• Build and maintain strong relationships with micro, macro, nano, CAT A & CAT B influencers.
• Negotiate influencer collaborations and campaign costs effectively.
• Engage with the audience to foster brand loyalty and interaction.
• Optimize hashtag strategies to maximize reach and engagement.
• Manage Instagram advertising campaigns to boost visibility and conversions

Qualifications:

• Freshers are welcome, provided they have a strong creative mindset and interest in influencer marketing.
• Strong understanding of Instagram trends, analytics, and advertising.
• Ability to build and maintain influencer relationships across different tiers.
• Excellent negotiation and communication skills.
• Experience in working with an ROI-based marketing model (Plus)

Location: Goregaon West, Mumbai

Job Types: Full-time, Permanent, Fresher

Pay: ₹13,000.00 - ₹45,000.00 per month

Benefits:

• Flexible schedule

Ability to commute/relocate:

• Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• What is your expected CTC?
• What is your current CTC?

Experience:

• Social media marketing: 1 year (Preferred)

Location:

• Mumbai, Maharashtra (Preferred)

Work Location: In person