Junior Digital Marketing Executive

1. Digital Marketing Executive

Experience: 1-2 years. UAE experience preferred.

We are looking for a creative, energetic and hands-on Digital Marketing Executive to support the complete digital presence and online growth of Arabian Flowers Trading LLC.

Key Responsibilities & Skills

· Manage Instagram, Facebook, TikTok and other relevant social media channels.

· Plan and publish posts, stories, reels, promotional campaigns and seasonal content.

· Create attractive digital creatives using Canva, Adobe Photoshop/Illustrator or similar tools.

· Photograph flower arrangements and create/edit short-form videos and reels using CapCut or similar applications.

· SEO: keyword research, on-page SEO, local SEO, content optimization and basic technical SEO.

· Use Google Search Console to monitor search performance, indexing and website visibility.

· Use Google Analytics 4 (GA4) to monitor website traffic, user behaviour, conversions and campaign performance.

· Set up and manage Google Ads, including Search and other suitable campaign formats, with keyword and budget optimization.

· Set up and manage Meta Ads Manager campaigns for Facebook and Instagram, including audience targeting, lead generation, retargeting and campaign optimization.

· Understand conversion tracking, campaign KPIs, cost per lead, engagement, traffic and return on advertising spend.

· Support digital lead generation for retail, corporate, wedding and event customers.

· Update website/e-commerce product images, descriptions, pricing, offers and promotional content when required.

· Basic familiarity with Shopify or WooCommerce will be an advantage.

· Support WhatsApp Business and email marketing campaigns, customer databases and promotional communication.

· Plan digital campaigns for Valentine's Day, Mother's Day, Ramadan, Eid, UAE National Day, weddings, corporate events and other key occasions.

· Monitor online enquiries and coordinate with sales/operations for timely customer follow-up.

· Use AI tools appropriately for content ideas, captions, campaign planning, research and productivity.

· Prepare regular reports covering website traffic, social engagement, leads, conversions, advertising spend and campaign results.

· Stay updated on social media, SEO, digital advertising and content trends and recommend ideas to improve online visibility and sales.

Preferred Tools / Platforms

Meta Business Suite & Ads Manager | Google Ads | Google Analytics 4 (GA4) | Google Search Console | Canva | Adobe Photoshop/Illustrator | CapCut or similar video editing tools | Shopify/WooCommerce | WhatsApp Business | Email Marketing Tools | AI Content & Productivity Tools

Freshers with strong practical digital marketing skills, good knowledge of the above tools and a strong portfolio may also apply.

Pay: AED2,500.00 - AED3,000.00 per month

Work Location: In person