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Lead Brand & Visual Designer (Web3 / Crypto)

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Lead Brand & Visual Designer (Web3 / Crypto) About Dlicom

Dlicom is a privacy first SocialFi super app that combines encrypted messaging, social earning, and self custody crypto payments in a single, seamless user flow. We're entering an active marketing phase and are looking to build a strong, recognizable visual identity from scratch - not just "nice visuals," but a coherent brand system that can scale across product, marketing, and community.

Important: this role will start with Dlicom, but will also support other affiliated projects within our group of companies as needed.

What We're Looking For

We're looking for a senior level Brand & Visual Designer who can own the full visual direction end to end. This is not a pure SMM designer role. This is not a UI only role. You should be comfortable designing both brand systems and practical marketing assets, with a strong understanding of Web3 aesthetics.

Responsibilities
  • Create a full brand identity and brandbook from scratch (logo usage, colors, typography, grid, tone, visual language)
  • Design a mascot / character as part of the brand system
  • Define key visuals for marketing and product
  • Design the landing page (Figma, Webflow ready structure)
  • Create SMM assets (X / Telegram / Discord banners, campaign visuals)
  • Maintain visual consistency across all touchpoints
  • Build scalable templates for future campaigns
  • Support affiliated projects within the group after initial Dlicom rollout (brand + marketing visuals)
Requirements
  • Proven experience in brand identity / brandbook creation
  • Strong portfolio with crypto / Web3 / fintech / IT projects
  • Ability to think systemically, not just visually
  • Experience designing landing pages and marketing creatives
  • Strong skills in Figma (and Adobe tools where needed)
  • Ability to work independently and take ownership
  • Experience with mascots or character design
Mandatory Style & Quality References

From day one, we expect a quality level comparable to the following references:

If your work is not at a similar system + depth + execution level, this role will not be a good fit.

Nice to Have
  • Understanding of Web3 culture, aesthetics, and audience
  • Motion basics (simple animations, loops)
  • Webflow knowledge (optional)
How to Apply

Please send:

  • Answer the questions in the LinkedIn form
  • A short note on why this role fits you
Seniority Level
  • Mid Senior level
Employment Type
  • Full time
Job Function
  • Design, Art/Creative, and Information Technology
  • Social Networking Platforms

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