Lead Generator

Job Overview
We are seeking a dynamic and innovative Marketer to join Keystone Permits LLC. In this role, you will be at the forefront of developing and executing comprehensive marketing strategies that elevate brand visibility, drive customer engagement, and boost sales across multiple channels. Your energetic approach will help craft compelling campaigns, harness digital tools, and analyze performance metrics to ensure continuous growth. This paid position offers an exciting opportunity to make a tangible impact in a fast-paced environment where creativity and strategic thinking are celebrated.

Duties

• Develop and implement multichannel marketing campaigns across digital platforms, including social media, email, and web channels.
• Optimize content for SEO to improve organic search rankings and increase website traffic.
• Manage social media marketing efforts on platforms such as Facebook, Instagram, LinkedIn, and Twitter to grow audience engagement.
• Coordinate advertising sales initiatives, including print advertising and online ad placements using Google AdWords and Facebook Advertising.
• Utilize marketing automation tools to streamline campaigns, nurture leads, and enhance customer journeys.
• Conduct research on market trends, competitors, and target audiences to inform strategic decisions.
• Create compelling copywriting for various marketing materials, including blogs, newsletters, product descriptions, and advertisements.
• Manage content on WordPress websites using HTML skills to ensure a seamless user experience.
• Analyze campaign performance with Google Analytics and other analytics tools; adjust strategies based on data insights.
• Collaborate with product management teams to align marketing efforts with product launches and updates.
• Oversee budgeting for marketing initiatives to maximize ROI while maintaining cost efficiency.

Qualifications

• Proven experience in digital marketing with a strong understanding of SEO, social media marketing, and multichannel strategies.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for content creation and design tasks.
• Hands-on experience with Google Analytics, Google AdWords, Facebook Advertising, and email marketing platforms.
• Knowledge of marketing automation platforms and performance marketing techniques.
• Familiarity with e-commerce platforms such as Shopify or WooCommerce; basic HTML skills are a plus.
• Excellent research abilities combined with strong copywriting skills to craft engaging content.
• Ability to analyze data effectively to optimize campaigns and report on key performance indicators.
• Strong organizational skills with the ability to manage multiple projects simultaneously within budget constraints.
• B2B (business-to-business) marketing experience is preferred but not required; enthusiasm for learning is essential. Join us as a Marketer and unleash your creativity while driving impactful results! This role offers an energetic environment where your ideas will shape our brand’s future—apply today to become part of our innovative team!

Job Types: Full-time, Contract

Pay: $45,000.00 - $200,000.00 per year

Benefits:

• Flexible schedule
• Paid time off

Work Location: Hybrid remote in Philadelphia, PA