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Lead - Website & Social Commerce
India
Department
DIGITAL & E - COMMERCE
Job posted on
Sep 24, 2025
Employment type
Full Time
Quick Heal Technologies Ltd. is India’s most trusted name in cybersecurity innovation. With a legacy of over 30 years, we’ve grown from a garage-born antivirus start-up to a globally respected, publicly listed cybersecurity product company with a market capitalisation of INR 2,500 Cr and revenues approaching INR 400 Cr.
Quick Heal has transformed from protecting individual users under the Quick Heal brand to safeguarding businesses of every size with our enterprise-grade Seqrite portfolio. Our mission - Innovate. Simplify. Secure. drives everything, we do.
We are home to India’s largest indigenous malware and threat research lab, and the creators of industry - first innovations like AntiFraud.ai and SiA, a Gen-AI powered analyst assistant. Our product stack spans Endpoint Protection, XDR, Zero Trust, Threat Intelligence, Data Privacy, and beyond - built upon a robust Cybersecurity Mesh Architecture.
Quick Heal Academy (QHA) is a leading institute for cybersecurity education and training. We collaborate with universities and organizations to build skilled professionals and strengthen the global cybersecurity ecosystem.
Quick Heal drives impactful CSR initiatives through its foundation, focusing on education, employability, vocational training, and cybersecurity awareness—contributing to a safer, inclusive, and sustainable future.
Role Overview
The Lead – Website & Social Commerce will own and scale the direct-to-consumer (D2C) business via our website and social commerce channels. This role combines P&L ownership, performance marketing leadership, and content-driven commerce strategies to maximize revenue and profitability.
You will proactively drive business growth by experimenting with new models, collaborating with agencies and internal stakeholders, and delivering exceptional customer experience across all digital touchpoints.
Key Responsibilities:
Business & Revenue Growth
- Own P&L for D2C and social commerce channels, ensuring profitable and sustainable growth.
- Proactively drive business by exploring new commerce models, innovative campaigns to maximize revenue.
- Optimize marketing spends while improving return on investment.
Website & Social Commerce Strategy
- Lead website strategy, ensuring world-class UX/UI, fast checkout, and personalized journeys for customers.
- Build and scale social commerce initiatives across Instagram, Facebook, YouTube, and emerging platforms.
- Design content-led commerce campaigns that leverage brand storytelling to drive sales.
Performance Marketing & SEO
- Work closely with the performance marketing agency to drive customer acquisition, retargeting, referral, and affiliate programs.
- Partner with the SEO agency to improve organic visibility, search rankings, and content performance.
Cross-Functional Collaboration
- Work with the product team to improve offerings like Quick Heal Antivirus and Quick Heal AntiFraud, using consumer insights to guide optimization.
- Partner with Brand, IT, Strategy, and other stakeholders to ensure consistent brand messaging and commerce execution.
Analytics & Reporting
- Set up dashboards and reports to track KPIs like traffic, GMV, CAC, CLV, ROAS, and social commerce contribution.
- Present insights and recommendations to leadership for strategic decision-making.
Ecosystem Engagement
- Collaborate with influencers, marketplaces, affiliate partners, and other ecosystem players to drive both business and brand outcomes.
Key Deliverables
- Achieve D2C revenue targets and deliver profitable unit economics.
- Grow social commerce revenue contribution to overall digital P&L.
- Drive double-digit YoY growth in D2C transactions and customer acquisition.
- Build a best-in-class website experience optimized for conversions.
- Launch data-backed personalization strategies to increase retention and repeat purchases.
Required Skills
- Proven experience in P&L management and scaling D2C businesses.
- Expertise in website commerce platforms (Shopify, Magento, WordPress).
- Deep understanding of SEO, SEM, GEO, and social commerce ecosystems.
- Hands-on knowledge of performance marketing tools and affiliate management.
- Strong analytics capabilities with GA4, Tag Manager, and heat-mapping tools.
Desired Traits
- Growth-driven, constantly experimenting to find newer ways to scale transactions.
- Creative yet data-backed decision-maker.
- Excellent stakeholder management and influencing skills.
- Passionate about combining storytelling with commerce.
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