LinkedIn Marketing Executive

About Better Devices

We’re a product-first embedded systems powerhouse—a strategic engineering consultancy that partners with visionary technology companies and market leaders to conquer complexity, eliminate risks, and launch exceptional connected devices that redefine what's possible.

We are expanding our marketing team and adding a Branding & Marketing Associate to drive execution across content, campaigns, and brand initiatives. This role requires proactive, detail-oriented executions with strong creative instincts and the ability to support consistent, high-quality marketing output in a fast-paced B2B environment.

About the Role

We are looking for a creative, technically capable, and execution-driven Branding & Marketing professional who can support our branding and outreach efforts across multiple channels. You will work closely with the Branding & Marketing Manager to produce high-quality content, run campaigns, and build a strong, credible online presence for Better Devices.

This is an exciting opportunity to join a growing startup where you’ll have real ownership and impact from day one.

Key Responsibilities

• Drive social media – LinkedIn: Plan posts, create cool visuals, write catchy copy, and track what performs.
• Be our in-house copy ninja: Write clean, clear, compelling technical copy for social Media, website, ads, and more.
• Design eye-catching content using Canva/Figma: Social posts, banners, decks, case studies, you name it.
• Paid Social Campaigns: Plan, Strategize and execute Paid Social campaigns.
• Maintain our Content Calendar: Organize weekly marketing tasks and deliverables.
• Collaborate with the Branding & Marketing Manager: Brainstorm ideas, execute campaigns, and help build a strong brand presence.

Required Skills & Experience

Must Have

• 1–3 years of experience in social media management, branding, or content creation.
• Proven LinkedIn Experience: You understand the platform, what makes a good hook, how the algorithm works, and how to build engagement (not just post and ghost).
• Design Proficiency: You are comfortable working in Canva or Figma. You have an eye for layout, typography, and color.
• Strong Writer: You can write a copy that is clear, concise, and error-free.
• Execution Mindset: You are organized, meet deadlines, and care about the quality of your work.
• Video Editing: Comfortable using CapCut and similar tools to create clean, engaging video content.

Preferred (Nice to Have)

• Hands-on experience with workflow automation tools like n8n.
• Exposure to B2B or technology/engineering sectors.
• Experience with Zoho or similar email and crm tools.
• Experience with SEO, LinkedIn ads and Google ads.
• Experience with email marketing.
• Basic WordPress experience.

What We Offer

• Opportunity to work directly with the founder and Branding & marketing manager.
• Fast learning environment with real ownership.
• Competitive salary based on experience.
• Career growth into a senior Branding & Marketing role.

Our Values

Customer Obsession • First Principles Thinking • Be Brave • Invent Your Way • Bias for Action • Stronger Together • Iterate Fast • Leverage Technology • Commit & Deliver • Extreme Ownership • Relentless Focus • Intentional Quality • Simplify • Foresight • Build Trust & Empower • Enjoy the Ride.