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Live Show Producer & Marketing Coordinator / WhatNot Operations Manager

About Us:
RoxStar USA is a fast-growing fishing tackle brand that sells direct to anglers through live auction shows on WhatNot. Our shows are high-energy, fast-paced, and built around a community that loves fishing. We're looking for the right person to take ownership of our live selling operation — from planning and promoting shows to running them behind the scenes — and grow with us as we scale.

The Role:
You'll be the engine behind our entire WhatNot operation. That means planning the show schedule, marketing upcoming drops, setting up listings and giveaways, running the auction controls live, and keeping our customers happy before and after the sale. You're the co-pilot when we're live and the project manager when we're not.

This role touches everything — marketing, customer relations, logistics, and live production. When we go live, you need to be locked in, quick on your feet, and three steps ahead. Between shows, you're the one keeping the wheels turning and the audience engaged.

You'll also get in front of the camera from time to time, so bring your personality.

Compensation & Perks:

  • $30K–$35K annual base salary depending on experience
  • Performance bonuses tied to show sales, viewer growth, and customer engagement milestones
  • Opportunity to earn more as the channel grows — your effort directly impacts your pay
  • Ground-floor equity in a fast-scaling brand with real room to move up

What You'll Do:

  • Plan and manage the full show schedule — frequency, timing, themes, and special events
  • Market upcoming shows across social media, WhatNot notifications, email, and any other channels that move the needle
  • Set up and organize WhatNot show listings, product queues, giveaway items, and auction formats before we go live
  • Run the auction controls in real time — launching items, managing bids, adjusting on the fly
  • Build out giveaways and promotions that drive viewership, engagement, and repeat buyers
  • Own customer relations — monitor chat during shows, respond to buyer messages, handle issues, and make sure people walk away happy
  • Handle post-show tasks like order confirmations, shipping coordination, and follow-ups
  • Jump on camera when needed to showcase products, interact with the audience, or co-host segments
  • Track what's working and what's not — help refine our show strategy based on sales data, viewer counts, and customer feedback

What We're Looking For:

  • Tech-savvy — you pick up new platforms and software quickly and don't panic when things go sideways
  • Marketing mindset — you know how to build hype, create content, and get people to show up
  • Fast-paced multitasker who stays cool under pressure during a live broadcast
  • Great personality — you're personable, energetic, and comfortable being on camera
  • Strong communicator who can handle customer interactions with professionalism and personality
  • Detail-oriented and organized, especially when juggling schedules, promotions, and orders in real time
  • Reliable and punctual — when we go live, we need you there, locked in and ready
  • Interest in fishing or the outdoors is a plus, but not required — we'll teach you the product side

Why RoxStar:
This is a ground-floor opportunity with a company that's scaling fast. The right person won't just stay in this role — they'll grow into a bigger position as we expand our live selling operation, product lines, and team. We take care of the people who show up and put in the work. You're not just filling a seat — you're helping build something.

To Apply:
Send us a short message about why you'd be a good fit. Bonus points if you've ever watched or sold on WhatNot, worked in live streaming or social media marketing, or just have that hustle mentality. We'd rather see energy and attitude than a stacked resume.

Pay: $500.00 - $1,000.00 per week

Work Location: In person

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