Local SEO Link Builder

Company Overview

Animaker Media is a growing digital marketing agency focused on delivering high-quality SEO solutions to clients across various industries. We are looking for an experienced Local SEO Link Builder who understands modern search trends, Local SEO strategies, and AI-driven search environments.

Job Summary

We are seeking a skilled Local SEO Link Builder with proven experience in building high-quality local citations, local backlinks, and Google Business Profile (GMB) authority. The ideal candidate must have hands-on experience with Local SEO campaigns, GMB optimization, backlink acquisition, and an understanding of AI-powered search engines and Generative Engine Optimization (GEO).

Responsibilities

• Build high-quality local SEO backlinks from relevant and authoritative websites.
• Create and manage local citations across business directories.
• Perform competitor backlink analysis and identify new link-building opportunities.
• Build and manage backlinks specifically for Google Business Profiles (GMB).
• Support local ranking improvements through strategic link-building campaigns.
• Conduct outreach for guest posting, niche edits, local partnerships, and citation opportunities.
• Monitor backlink profiles and maintain link quality.
• Assist with Google Business Profile optimisation and authority building.
• Implement GEO (Generative Engine Optimisation) strategies to improve visibility in AI-generated search results.
• Stay updated with the latest Local SEO, AI Search, and Google algorithm changes.

Requirements

• Minimum 2+ years of Local SEO Link Building experience.
• Strong understanding of Local SEO ranking factors.
• Hands-on experience managing and optimizing Google Business Profiles (GMB).
• Must have experience creating GMB backlinks and local citations.
• Proven experience acquiring high-quality local backlinks.
• Knowledge of AI Search Engines and AI-powered search experiences is mandatory.
• Understanding of Generative Engine Optimization (GEO) is required.
• Experience with tools such as Ahrefs, SEMrush, BrightLocal, Whitespark, Moz Local, or similar platforms.
• Ability to perform backlink audits and competitor analysis.
• Strong outreach and communication skills.

Key Skills

• Local SEO
• Link Building
• Google Business Profile (GMB)
• GMB Backlinks
• Citation Building
• GEO (Generative Engine Optimization)
• AI Search Optimization
• Outreach & Relationship Building
• Competitor Analysis
• Ahrefs / SEMrush / BrightLocal / Whitespark

Location: DHA phase-1

Salary Range: 40,000-60,000/-

Timings: Night shift (6pm-3am)

Job Type: Full-time

Pay: Rs40,000.00 - Rs60,000.00 per month

Work Location: In person