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Manager - Co-Brand Cards

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Role : Manager - Co-Brand Cards Location : Dubai

Role Purpose: The role is responsible for product development and product management of Co-Brand cards and co-brand partner relationship management.

Key Accountabilities of the role
  • Execute marketing plans and strategies to drive business growth and meet business targets.
  • Conduct regular review on market trends and competitor activities.
  • Conduct new product design and development within the co-brand card space.
  • Provide support relating to product, market trends, customer needs and competition products.
  • Undertake product development and enhancements of new and existing Co-Brand card products.
  • Closely work with internal stakeholders such as Card Operations, Sharia, Information Technology, Compliance, Legal and CPR teams.
  • Execute acquisition campaigns, spend campaigns and promotions to grow the co-brand portfolio.
  • Manage the relationship with Co-Brand partners as the primary contact point for the Bank.
  • Conduct data and market study providing effective analysis & suggestions for business and product improvement.
  • Responsible for tracking, monitoring, analyzing product performance towards optimization.
  • Ensure strict compliance with Bank processes, internal and external control, compliance, and any other related requirements.
Specialist Skills / Technical Knowledge Required for this role
  • Bachelor's degree in business with preferably a specialization in Finance or Accounting.
  • 5 years relevant experience in cards product or portfolio management roles.
  • Good planning, multitasking, presentation, negotiation and relationship management skills.
  • Strong written and oral communication skills.
  • Willingness to travel within UAE for business purposes.

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