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Manager - Creative Strategist

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Role Overview

As a Creative Strategist Manager / Cluster Head , you’ll be responsible for managing multiple business verticals or account clusters, leading teams across strategy, creative, media, design, and performance. You’ll play a pivotal role in strengthening client relationships, ensuring delivery excellence, and driving growth through innovation and collaboration.

Key Responsibilities

Business Leadership & Growth

  • Lead and manage multiple accounts or business units within the assigned cluster.
  • Drive revenue growth, profitability, and client retention through proactive strategy and performance.
  • Identify business expansion opportunities and collaborate with leadership on new pitches.
  • Ensure alignment between client goals, team output, and organizational objectives.

Team Leadership & Development

  • Mentor and guide Strategists, Designers, and Creative Leads within the cluster.
  • Foster a collaborative, high-performance culture that balances creativity and accountability.
  • Conduct regular reviews to assess productivity, morale, and growth of team members.
  • Encourage knowledge sharing, skill development, and inter-team synergy.

Client Relationship & Strategy

  • Act as a senior strategic partner for key clients, understanding their brand and marketing objectives deeply.
  • Oversee campaign planning and execution to ensure creativity, innovation, and measurable ROI.
  • Manage escalations and ensure timely, high-quality delivery of all digital initiatives.
  • Represent Fruitbowl Digital’s vision and expertise in every client interaction.

Operational Excellence

  • Oversee day-to-day operations across accounts — timelines, deliverables, budgets, and team utilization.
  • Implement and monitor efficient processes for workflow, resource allocation, and reporting.
  • Collaborate with internal departments to ensure seamless project execution and quality control.
  • Drive innovation, automation, and smarter ways of working across the cluster.

Performance Tracking & Reporting

  • Track cluster-level KPIs — revenue, margins, client satisfaction, and team performance.
  • Share periodic business reports and insights with senior leadership.
  • Analyze performance data to identify patterns, opportunities, and areas of improvement.

Skills: creative strategy,digital,reporting,creativity,strategy,brand management,leadership,accountability

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