Manager, Social Content & Community

Beckons is a collection of extraordinary luxury lodges located in some of the world’s most remarkable destinations across Australia, New Zealand, Canada, and Chile.

As we continue to grow globally, we’re looking for a creative and digitally native Manager, Social Content & Community to bring our destinations to life through compelling storytelling and meaningful audience engagement.

About the role

This role leads the day-to-day presence of the Beckons brand across priority social platforms, creating content that showcases our lodges, destinations, and experiences.

You'll manage global brand channels while cultivating a thoughtful and engaged global audience.

Key responsibilities include:

• Manage day-to-day social channels for Beckons and Americas lodges across priority platforms including Instagram, Facebook, YouTube, LinkedIn, and emerging formats
• Plan, create, and publish social-first content including photography, video, Reels, Stories, and destination storytelling
• Engage with the Beckons community through comments, direct messages, and guest interactions in a thoughtful, brand-appropriate voice
• Work closely with internal teams and lodges to source, capture, and improve social content from properties and destinations
• Guide and support lodges in creating their own social content while maintaining consistent global brand standards
• Collaborate with Brand, Creative, PR, and Performance Marketing teams to support campaigns and brand storytelling
• Monitor social performance, identify trends, and share insights to improve engagement and audience growth

About you

You’re a creative storyteller with a strong instinct for what resonates on social, and a passion for travel and experience-led brands.

You bring:

• 5+ years’ experience in social media, digital content, or brand storytelling roles
• Experience working in agency, brand, or hybrid environments managing social accounts
• Strong creative and editorial instincts with the ability to produce engaging social-first content
• Collaborative, adaptable, and passionate about travel, culture, and experiential brands

A portfolio of social content or relevant work is required as part of the application.

About us

Beckons is built around journeys of discovery for curious travelers seeking deeper connection to place, culture, and the natural world. Through a growing collection of lodges in some of the world’s most rare and remarkable destinations, the brand is guided by a regenerative approach to luxury travel, one that goes beyond sustainability to create positive, lasting impact for landscapes, wildlife, and the communities who call these places home.

The Beckons collection includes five award-winning properties in Australia, Southern Ocean Lodge on Kangaroo Island, Longitude 131° at Uluṟu-Kata Tjuṯa, Capella Lodge on Lord Howe Island, Silky Oaks Lodge at the Daintree Rainforest, The Louise in the Barossa Valley, while across the Tasman Sea in New Zealand lies the century-young Huka Lodge in Taupō. In the Americas, lodges include Clayoquot Wilderness Lodge on Canada’s Vancouver Island, and the wilds of Tierra Atacama and Tierra Patagonia in Chile.

If you’re passionate about storytelling, social media, and inspiring global audiences through extraordinary destinations, we’d love to hear from you.