- Campaign Management: Planning and executing multi-channel marketing campaigns across digital, print, and social media.
- Content Creation: Developing compelling copy and visual materials for websites, blogs, email blasts, and social media.
- Market Research: Conducting competitor analysis and gathering consumer insights to identify target demographics and market trends.
- Digital Optimization: Managing SEO/SEM strategies, PPC advertising, and web analytics to improve online visibility and conversion rates.
- Brand Stewardship: Maintaining brand consistency, voice, and visual identity across all platforms.
- Reporting & Analysis: Monitoring KPIs (Key Performance Indicators) and ROI (Return on Investment) to provide data-driven reports for management.
Required Skills & Qualifications
- Education: Typically a bachelor’s degree in Marketing, Communications, or Business.
- Technical Proficiency: Mastery of tools such as Google Analytics, CRM systems (e.g., HubSpot, Salesforce), social media management platforms, and often graphic design software.
- Soft Skills: Strong verbal and written communication, creative problem-solving, and the ability to collaborate in fast-paced environments.
- Experience: Entry-level roles usually require 1–2 years of experience, while manager-level positions typically seek 3–6 years of proven campaign ownership.
Job Type: Full-time
Application Question(s):
Experience:
- marketing: 1 year (Preferred)