Marketing and Events Manager

About Oak Highlands Brewery

Oak Highlands Brewery is a production brewery and taproom dedicated to crafting award-winning, high-quality beer for the DFW community for the past ten years. We are a team of passionate, hardworking beer enthusiasts committed to quality, community engagement, and fun. We are looking for a creative, results-driven, and highly organized Marketing & Events Manager to be the public-facing voice of our brand and drive engagement both online and at the taproom.

Position Summary

The Marketing & Events Manager is the primary leader for all brand marketing, event planning, and communications for Oak Highlands Brewery. This role is responsible for telling the OHB story, cultivating a vibrant customer experience, and maximizing taproom revenue through dynamic event execution and compelling digital content.

Key Duties & Responsibilities

Marketing & Communications

• Social Media Management: Develop and implement the overarching marketing and social media strategy for all platforms (Instagram, Facebook, etc.).
• Content Creation: Generate original, high-quality, and on-brand content, including photography and short-form video.
• Brand Storytelling: Act as the brand's voice and steward, ensuring consistent messaging and visual identity across all channels and materials.
• Website/Digital: Manage the company website (WordPress) and email marketing campaigns.

Event Planning & Execution

• Taproom Events: Conceptualize, plan, and execute a diverse calendar of in-house events (e.g., live music, trivia, holiday parties) to drive taproom traffic and revenue.
• External Events: Manage OHB’s participation in external festivals, markets, and off-site promotions.
• Event Logistics: Coordinate all necessary logistics, manage vendor relationships, negotiate contracts, and create detailed run-of-show documents.
• Team Collaboration: Communicate event details and logistical needs clearly to the taproom and production teams.
• Private Bookings: Manage and oversee the booking process for private events and parties.

Required Qualifications & Skills

• 2+ years of experience in a progressive marketing, events, or communications role, preferably within the brewery, food & beverage, or hospitality industries.
• Demonstrated proficiency in managing and growing business social media accounts (Instagram, Facebook).
• Proven ability to plan, manage, and execute events from concept to completion, with strong attention to detail.
• Exceptional written and verbal communication skills.
• Proficiency in content creation tools (e.g., Canva, Adobe Suite, or similar) and website CMS (e.g., WordPress).
• Must be highly organized, self-motivated, and a natural problem-solver.
• Ability to work a flexible schedule, including evenings, weekends, and occasional holidays for event coverage.
• Passion for craft beer and the DFW beer community is non-negotiable!

Equal Employment Opportunity

Oak Highlands Brewery is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Job Type: Full-time

Base Pay: $44,969.04 - $54,156.27 per year

Benefits:

• Employee discount
• Health insurance
• Paid time off

Education:

• Bachelor's (Preferred)

Work Location: In person