Marketing & Media Specialist
Position Overview
We are seeking a creative, organized, and tech-savvy Marketing & Media person to manage and grow with our company. This role combines marketing, content creation, website creation and updating, social media posting, and much more.
This is a hands-on position not just sitting in a cubical working for a large media company doing the same thing everyday. This position will involve all aspects from working on a web page to mailers to job signs, taking job photos, interacting with customers, responding to reviews and taking videos with a drone.
Primary Responsibilities
Content Creation & Media
- Take photos and videos of projects
- Capture before/after job transformations
- Create short promotional videos and reels
- Animated videos for customers
- Informational videos for staff
- Occasional drone photography and videos
Website Management (Wix)
- Maintain and improve company Wix website
- Update service pages and project galleries
- Add new content regularly for SEO improvement
- Optimize pages for mobile viewing
- Create landing pages for advertising campaigns
Social Media Management
- Manage company social media accounts (Facebook, Instagram, Google Business, etc.)
- Post consistent project updates and seasonal content
- Respond to comments/messages
- Build brand consistency across platforms
- Develop posting calendar
Advertising & Lead Generation
- Assist with Google Ads and local advertising campaigns
- Track marketing performance and lead sources through WIX
- Help develop promotions and seasonal campaigns
- Improve online reviews and reputation management
Brand Development
- Maintain consistent company branding
- Design marketing materials
- Create customer flyers and letter campaigns
- Jobsite signage
- Email campaigns
Internal Collaboration
- Work with estimators and office staff to highlight projects
- Gather job information for marketing use
- Support hiring marketing (recruitment ads, culture content)
- Create and support internal phone system ads to customers and staff
- Develop and create internal notification systems for staff for activities
- Maintain and develop staff activities for enhancing interaction and moral.
Qualifications
- Experience with social media management
- Comfortable using Wix or similar website builders
- Strong photography and basic video editing skills
- Good writing and communication skills
- Organized and self-motivated
- Comfortable working in both office and field environments
Preferred (Not Required)
- Construction or trade familiarity
- Drone photography experience
- SEO or Google Ads knowledge
- Basic graphic design experience
Personality Fit
- Friendly and easy going
- Self-starter (doesn’t wait to be told every task)
- Comfortable talking with crews, customers and staff
- Practical thinker — not just marketing theory
- Interested in learning a real business and getting involved in all aspects
Job Type: Full-time
Pay: $45,760.00 - $49,920.00 per year
Benefits:
- 401(k) matching
- Flexible schedule
- Health insurance
- Health savings account
- Paid time off
Work Location: In person