Marketing and Social Media Coordinator

Overview
We are seeking a dynamic and energetic Marketing and Social Media Coordinator to elevate our brand presence across digital platforms. This paid role offers an exciting opportunity to craft compelling content, manage social media campaigns, and implement innovative marketing strategies that engage audiences and drive growth. As a key member of our marketing team, you will harness your creativity, technical skills, and strategic thinking to amplify our message and foster meaningful relationships with our community. If you're passionate about digital marketing, social media management, and brand storytelling, this is the perfect role to showcase your talents and make a tangible impact.

Duties

• Develop, execute, and monitor social media marketing campaigns across platforms such as Facebook, Instagram, and TikTok using tools like Meta Business Suite and a monthly calendar.
• Create engaging content including graphics, videos, photography, and written posts that align with brand voice and marketing goals.
• Respond to all messages and comments in a positive and timely manner.
• Manage social media advertising campaigns on platforms like Facebook Ads to increase reach and engagement.
• Analyze web analytics and social media metrics using tools like Google Analytics and Web analytics platforms to measure campaign performance and inform future strategies.
• Collaborate with cross-functional teams including public relations, graphic design, web development, and e-commerce to ensure cohesive branding and messaging.
• Maintain relationships with influencers, media outlets, and community partners to enhance brand awareness through public relations efforts.
• Proofread all content for accuracy, clarity, and brand consistency before publishing.
• Stay updated on the latest digital marketing trends, tools, and best practices to continuously improve campaign effectiveness.
• Manage website listings and event calendars with updated information.
• Track increase/decrease in followers and engagement on social media month to month on a spreadsheet- submit quarterly to Owners and General Manager.
• Coordinate and review with General Manager the advertising aspect of advertising and sponsorship agreements. Communicate and plan meetings with team.
• Coordinate with graphic designer for website, digital display ads, and print materials (rack cards, brochures, pricing packages for groups, banners, and other marketing materials).
• Attend staff meetings. Collaborate and coordinate with other departments.
• Responsible for tracking all promotions for advertising/ marketing.
• Responsible for tracking and maintenance of discounts.
• Responsible for being onsite for any promotions on the farm including large client events. Designated point of contact for any promotions staff from other businesses, radio, television, etc.
• Any other necessary tasks asked of you pertaining to Hunt Club Farm or Haunted Hunt Club Farm.

Qualifications

• Proven experience in social media management and digital marketing with a strong portfolio of successful campaigns.
• Proficiency in Adobe Creative Suite applications such as Photoshop and Illustrator for graphic design and visual content creation.
• Hands-on experience with social media management tools like Google My Business, Meta Business Suite for scheduling and analytics.
• Skills in video editing and photography to produce high-quality multimedia content.
• Strong understanding of branding principles, relationship management, public relations strategies, and e-commerce fundamentals.
• Excellent proofreading skills with attention to detail in all written communications.
• Ability to analyze data from web analytics tools to assess campaign performance effectively.
• Exceptional communication skills combined with a proactive attitude toward collaboration across teams. Join us as we craft innovative marketing solutions that inspire engagement! This paid position offers a vibrant environment where your creativity will thrive while making a real difference in our brand’s story.

Pay: From $20.00 per hour

Benefits:

• Dental insurance
• Employee discount
• Health insurance
• Retirement plan

Work Location: In person