Marketing Assistant

Job Summary
We are seeking a motivated and detail-oriented Marketing Assistant to join our dynamic marketing team. The ideal candidate will support various marketing initiatives, including digital marketing, content creation, and multichannel campaigns. This role requires a blend of creativity and analytical skills to help drive our marketing efforts and achieve business objectives.

Responsibilities

• Assist in the development and execution of marketing strategies across multiple channels, including SEO, social media marketing, email marketing, and print advertising.
• Create engaging content for various platforms, ensuring alignment with brand voice and messaging.
• Conduct market research to identify trends, customer preferences, and competitive analysis to inform marketing strategies.
• Manage and optimize digital advertising campaigns using Google AdWords and Facebook Advertising to maximize reach and engagement.
• Utilize analytics tools such as Google Analytics to track campaign performance and generate reports on key metrics.
• Support the management of e-commerce platforms and assist in product management tasks.
• Collaborate with the design team using Adobe Creative Suite to create visually appealing marketing materials.
• Assist in budgeting activities related to marketing initiatives and ensure adherence to allocated resources.
• Contribute to the development of B2B marketing strategies and assist in lead generation efforts through effective copywriting and content marketing.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field is preferred.
• Familiarity with digital marketing concepts including SEO, performance marketing, multichannel marketing, and email marketing.
• Proficiency in WordPress for website management; basic HTML knowledge is a plus.
• Experience with marketing automation tools is advantageous.
• Strong analytical skills with the ability to interpret data from Google Analytics and other reporting tools.
• Excellent written and verbal communication skills; experience in copywriting is desirable.
• Ability to work collaboratively within a team environment while managing multiple projects simultaneously.
• A proactive attitude towards learning new skills and adapting to changing market conditions. Join us as we strive to enhance our brand presence through innovative marketing strategies!

Job Types: Part-time, Contract, Temporary

Pay: $17.00 - $20.00 per hour

Expected hours: 15 per week

Benefits:

• Flexible schedule

Work Location: Hybrid remote in Cincinnati, OH 45239