Marketing Assistant

Job Description: Marketing Executive / Marketing Manager (IT & Computer Industry)

Position: Marketing Executive / Marketing Manager

Department: Marketing

Industry: IT / Computer Hardware & Software

Location: noida

Experience: 1–8 Years (as per requirement)

Role Overview

We are seeking a dynamic Marketing Professional to drive brand awareness, lead generation, and digital marketing efforts for our IT & computer products/services. The ideal candidate should understand the technology market and be capable of promoting hardware, software, and IT solutions effectively.

Key Responsibilities

1. Digital Marketing & Online Presence

Manage SEO, SEM, Google Ads, and paid campaigns.

Handle company social media pages (LinkedIn, Facebook, Instagram, Twitter).

Improve website traffic and engagement through content and optimization.

2. Content & Creative Marketing

Write blogs, product descriptions, case studies, newsletters, and promotional content.

Coordinate with design teams for banners, brochures, videos, and creatives.

Manage website updates, landing pages, and online product listings.

3. Lead Generation & Sales Support

Generate B2B and B2C leads for computer hardware, software, and IT services.

Run email marketing and marketing automation via CRM tools.

Collaborate with the sales team to nurture leads and support conversions.

4. Branding & Strategy

Develop marketing plans for new products, services, and promotions.

Build brand visibility across online and offline channels.

Conduct market research and competitor analysis to identify opportunities.

5. Product & Technical Marketing

Promote IT products—computers, laptops, networking devices, software solutions, AMC services, etc.

Coordinate with product teams to understand features, pricing, and positioning.

Assist in creating product demos, presentations, and comparison guides.

6. Events & Offline Marketing

Organize IT expos, product launches, seminars, and customer engagement events.

Manage partnerships with distributors, vendors, and technology partners.

Required Skills & Qualifications

Degree in Marketing, IT, Computer Science, or related field.

Experience in IT / computer products or technology marketing is preferred.

Strong knowledge of digital marketing tools (Google Ads, Analytics, SEO tools).

Excellent communication, analytical thinking, and creativity.

Ability to understand technical products and explain them clearly.

Familiarity with CRM platforms (Zoho, HubSpot, Salesforce) is a plus.

Optional / Good to Have

Basic design skills (Canva, Adobe, Figma).

Experience in e-commerce listings for IT products.

Understanding of networking products, computer components, and software licensing.

Contact number +91 9654967688

Anand Sharma

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person