Marketing Associate

Job Overview
We are seeking a dynamic and results-driven Marketing Associate to join our team. The ideal candidate will play a crucial role in supporting our marketing efforts across various channels, including digital, social media, and traditional advertising. This position requires a blend of creativity and analytical skills to help drive brand awareness, lead generation, and customer engagement. If you are passionate about marketing and eager to contribute to a growing organization, we want to hear from you.

Responsibilities

• Develop and implement effective SEO strategies to enhance online visibility and organic search rankings.
• Manage and execute social media marketing campaigns across various platforms, including Facebook, Instagram, and TikTok.
• Assist in advertising sales efforts by creating compelling content that resonates with target audiences.
• Utilize Adobe Creative Suite to design engaging visuals for marketing materials.
• Execute digital marketing strategies that include email marketing, content marketing, and performance marketing.
• Implement marketing automation tools to streamline campaigns and improve efficiency.
• Monitor and analyze campaign performance using Google Analytics and other analytics tools to optimize future efforts.
• Create engaging copy for various platforms, including websites (WordPress), emails, blogs, and social media posts.
• Manage e-commerce initiatives by optimizing product listings and enhancing the online shopping experience.
• Collaborate with cross-functional teams on product management projects to ensure alignment with marketing goals.
• Assist in budgeting for marketing campaigns while ensuring effective allocation of resources.

Qualifications

• Proven experience in marketing roles with a strong understanding of digital marketing strategies.
• Proficiency in SEO techniques and tools for optimizing website content.
• Familiarity with social media platforms and experience in managing advertising campaigns (Facebook Advertising).
• Knowledge of multichannel marketing approaches including print advertising and email marketing.
• Experience with Google AdWords for managing PPC campaigns is highly desirable.
• Strong skills in research, copywriting, and content creation across various formats.
• Ability to analyze data effectively using Google Analytics or similar tools to drive decision-making.
• Excellent communication skills with a focus on collaboration within teams.

Job Type: Part-time

Pay: From $17.00 per hour

Expected hours: 15 per week

Benefits:

• Flexible schedule

Work Location: In person