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Marketing Associate

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About the Role



The Associate Marketing supports the development and execution of marketing initiatives that enhance brand visibility, engage target audiences, and drive organizational growth. The role focuses on coordinating campaigns, producing content, conducting market research, and tracking performance across digital and traditional channels. Working closely with cross-functional teams and external partners, the Associate Marketing ensures timely delivery of marketing assets, maintains brand consistency, and contributes to data‑driven decision‑making. This position is ideal for a detail‑oriented, creative professional who thrives in a fast‑paced environment and is eager to grow within the marketing function.



Responsibilities



  • Campaign coordination: Assist in planning and executing marketing campaigns across digital, print, and social platforms.
  • Content development: Draft and edit marketing materials including social posts, newsletters, website content, and promotional assets.
  • Market research: Conduct competitor analysis, audience insights, and trend monitoring to support strategic decision-making.
  • Performance tracking: Monitor campaign metrics, prepare reports, and recommend improvements based on data.
  • Brand consistency: Ensure all marketing materials align with brand guidelines and messaging standards.
  • Cross-functional collaboration: Coordinate with design, sales, and product teams to support integrated marketing activities.
  • Event support: Assist in planning and executing events, exhibitions, and promotional activities.
  • Vendor coordination: Liaise with agencies, printers, and external partners to ensure timely delivery of marketing assets.


Qualifications



  • Bachelor’s degree in Marketing or related field
  • 1–3 years of experience in marketing or communications


Required Skills



  • Strong writing and editing skills
  • Proficiency in digital marketing tools (e.g., social media platforms, analytics dashboards)
  • Basic design familiarity (Canva, Adobe tools preferred)
  • Analytical mindset with ability to interpret data and generate insights
  • Strong organizational and multitasking abilities


Preferred Skills



  • Creativity and innovation
  • Attention to detail
  • Teamwork and communication
  • Time management
  • Adaptability in fast-paced environments


Pay range and compensation package



[Pay range or salary or compensation]



Equal Opportunity Statement



We welcome applicants from all backgrounds and are dedicated to fostering an environment built on respect, equity, and inclusion.

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