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Marketing & Care Manager
Benefits:
- 401(k)
- Dental insurance
- Paid time off
- Parental leave
Home Care Marketer / Care Manager
Location: Monmouth and Ocean County, NJ
Type: Full-Time
Type: Full-Time
Who We Are
We’re a fast-growing, forward-thinking home care agency serving families throughout the Jersey Shore. We believe home care can (and should) feel human, modern, responsive, and empowering. We’re not a “clipboard and coffee-stain” agency — we’re building something smarter, warmer, and more collaborative.
We’re a fast-growing, forward-thinking home care agency serving families throughout the Jersey Shore. We believe home care can (and should) feel human, modern, responsive, and empowering. We’re not a “clipboard and coffee-stain” agency — we’re building something smarter, warmer, and more collaborative.
If you’re excited about the future of home care, energized by helping families navigate complex decisions, and motivated to grow relationships in the community, this role was built for you.
The Role
This is a hybrid position combining community marketing and relationship development with care management and client support. You’ll be the face of our agency in the community and a trusted guide for families once they come on board.
This is a hybrid position combining community marketing and relationship development with care management and client support. You’ll be the face of our agency in the community and a trusted guide for families once they come on board.
You’ll help us grow — thoughtfully and strategically — while ensuring the families we serve feel supported, informed, and genuinely cared for.
What You’ll Do
Community Growth & Marketing
- Build and nurture relationships with hospitals, rehab centers, assisted living communities, physicians, elder law attorneys, and financial planners
- Represent the agency at networking events, senior expos, and community programs
- Identify creative outreach strategies (lunch & learns, educational workshops, digital engagement ideas)
- Track referral sources and develop growth strategies
- Collaborate with leadership on branding, messaging, and positioning
Care Management & Client Support
- Conduct initial client assessments (home visits when needed)
- Serve as a primary point of contact for new families during onboarding
- Help families understand care plans, schedules, and available resources
- Coordinate with caregivers and internal staff to ensure quality service delivery
- Problem-solve proactively when challenges arise
- Maintain accurate documentation and communication
Who You Are
- A relationship-builder who genuinely enjoys connecting with people
- Comfortable walking into a room of professionals and confidently representing your organization
- Organized and detail-oriented — you can juggle multiple families and referral partners
- Solution-focused and calm under pressure
- Curious and open to innovation in care delivery
- Energized by growth and opportunity
Qualifications
- Experience in home care, healthcare marketing, case management, or senior services
- Strong communication and presentation skills
- Valid driver’s license and reliable transportation
- Familiarity with the local healthcare and senior services landscape is a plus
- Bachelor’s degree preferred but not required
Why This Role Is Different
- You’ll have a real voice in shaping how we grow
- We value fresh ideas — if you see a better way to do something, we want to hear it
- We’re building systems and processes that support scale and excellence
- Leadership is accessible, collaborative, and growth-minded
- The future of home care is evolving — and we intend to lead, not follow
What Success Looks Like
- Strong referral relationships built on trust
- Families who feel supported and confident in their care decisions
- Thoughtful growth in new client starts
- A reputation in the community as a modern, responsive, high-integrity agency
Compensation & Benefits
- Competitive base salary
- Performance-based incentive structure tied to growth and retention
- Mileage reimbursement
- Paid time off
- Professional development opportunities
If you’re looking for a role where you can build relationships, make a meaningful impact on families, and help shape the future of home care in our community, we’d love to talk.
Let’s build something exceptional together.
Flexible work from home options available.
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