Marketing & Communications Director

MARKETING & COMMUNICATIONS DIRECTOR

DESCRIPTION OF THE ORGANIZATION:

Distinguished Young Women (formerly America's Junior Miss) is a nonprofit organization founded in 1958 in Mobile, Al. Its mission is to positively impact the lives of young women by providing a transformative experience that promotes and rewards scholarship, leadership, and talent.

QUALIFICATIONS:

• Bachelor's degree in communications, marketing, journalism, public relations
• Experience working with Adobe Creative Suite programs including InDesign
• Experience in marketing and communications field preferred
• Experience working with local and national media preferred
• Knowledge of social media platforms and strategies
• Have exceptional verbal and written communication skills

Role & Responsibilities

Marketing strategies to include:

• The creative messaging and implementation of yearly fund-raising campaigns, presentations, press releases, content, and posts
• Yearly marketing calendar
• Expand the reach and frequency of media coverage
• Day-to-day implementation of full-scale social media plan to include Facebook, Twitter, Instagram, You Tube, Tik-Tok and others as appropriate
• Development and implementation of email communications to sponsors, donors, alumnae and others as needed
• Accurately manage the alumnae, sponsor, and donors’ data base - develop and execute targeted messaging depending on the audience
• Set and measure specific targets/goals for all marketing/communication activities

Communication strategies to include:

• Development and implementation of a media strategy and objectives to include reach and coverage, in addition:
• Develop key talking points for board members, state and local chairpersons, participants , and the Distinguished Young Woman of America
• Oversee and produce content for all communications, including a monthly e-newsletter to all constituents and alumnae and other communications as needed
• Oversee all appearances by the Distinguished Young Woman of America
• Manage all creative service projects (event invitations, event programs, promotional pieces, press kits, national final program book and others as needed)
• Oversee all photography for the organization including cataloging, sorting, and archiving
• Develop and influence opportunities for interviews, partnerships, and sponsorships

Other key responsibilities:

• Manage public relations programs and contractors within set budgets
• Recruit and manage marketing/communication interns
• Coordinate the Be Your Best Self Program
• Be a resource for state and local programs in all aspects of marketing
• Serve as staff liaison in all matters relating to website and electronic communications
• Perform other tasks as assigned by the Executive Director
• Always maintain a positive, supportive, cooperative, proactive and can-do attitude towards work and co-workers in fulfilling the mission of Distinguished Young Women.

Compensation:

• Salary is commensurate with experience
• Generous paid time off/leave policy
• Medical options available (dental, health & vision)

Must live in the Mobile, AL area and work from the national office.

All interested applicants should send cover letter, resume and writing samples to the attention of Carole Hegwood, Executive Director at Carole@DistinguishedYW.org.

NO CALL PLEASE.

Job Type: Full-time

Pay: From $37,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Work Location: In person