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Latitude Therapy is seeking a Marketing & Community Engagement Manager to drive referrals, grow enrollment, and strengthen our presence in the communities we serve. This role is responsible for building relationships with referral sources, representing Latitude at community events, and executing marketing strategies.
The ideal candidate is outgoing, self-motivated, and results-driven. They enjoy connecting with people, building partnerships, and finding creative ways to increase awareness of ABA services and fill clinic openings.
Position Type: Part-time
Job Location: St Louis, MO
Job Type: Hybrid
Schedule: Monday–Friday, with occasional evening or weekend events (flex as needed)
Referral Source Development
Build and maintain relationships with pediatricians, schools, daycares, early intervention providers, therapists, physicians, and community organizations.
Conduct regular in-person visits to referral partners.
Develop new referral partnerships that increase client admissions.
Track referral activity and identify opportunities for growth.
Clinic Census Growth
Drive enrollment for clinic-based ABA services.
Work closely with leadership to identify census needs and fill available openings.
Develop strategies to increase inquiries, tours, assessments, and admissions.
Monitor referral-to-admission conversion rates.
Community Outreach
Represent Latitude Therapy at resource fairs, community events, conferences, and networking opportunities.
Coordinate and attend outreach events throughout the year.
Deliver presentations and educational sessions on ABA services and early intervention.
Increase awareness of Latitude Therapy within the local community.
Marketing & Lead Generation
Manage social media content and community engagement.
Create flyers, brochures, presentations, and marketing materials.
Assist with website updates and local SEO efforts.
Support digital advertising campaigns and community marketing initiatives.
Promote clinic programs, parent resources, and special events.
Reporting & Growth Metrics
Track and report key performance indicators including:
Number of referral relationships established
Referrals received
Client inquiries
Tours scheduled
Assessments completed
Admissions completed
Clinic census growth
Event participation and outcomes
Provide monthly growth and outreach reports to leadership.
Strong relationship-building and networking skills.
Excellent verbal and written communication.
Comfortable speaking to groups and presenting information.
Organized and able to manage multiple projects simultaneously.
Self-starter with strong follow-through.
Proficient in Microsoft Office, Google Workspace, Adobe, and Canva.
Ability to work independently and meet growth goals.
Experience with referral tracking.
Social media marketing experience.
Digital advertising experience.
Website management and SEO knowledge.
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