Marketing Coordinator

**About Us:**

Waikīkī Beach Services was founded in 1955; our mission was and continues to be to:

• Share our love and expertise in the Hawaiian arts of surfing and canoe surfing;
• Perpetuate the legacy of the Waikīkī Beachboy;
• Act as stewards of Waikīkī Beach.

As we continue to grow and innovate, we seek a passionate Marketing Assistant to join our team.

**Role Overview:**

As a Marketing Coordinator, you’ll play a vital role in supporting the Brand Manager and marketing team in developing and executing brand strategies. You’ll help manage brand assets, conduct market research, and assist in creating and implementing campaigns that elevate our presence and storytelling. This role offers a unique blend of office work and hands-on participation in media shoots on the beach and in the water, including surfing, outrigger canoe paddling, and other ocean-based activities — essential elements of our creative production process. A key part of this role is helping to share the legacy of the Waikīkī Beachboys, honoring their spirit, traditions, and deep connection to the ocean. Every campaign and story you help craft should reflect genuine respect for Hawaiian values while celebrating the timeless aloha that defines life on Waikīkī Beach.

**Responsibilities:**

- Assist in developing and implementing brand strategies and marketing plans.

- Help organize and coordinate marketing events and campaigns.

- Create, edit and schedule content according to the current marketing outlook.

- Contribute to the creation of promotional materials and presentations.

- Conduct market research and analyze trends to offer insights and recommendations.

- Manage and update the company's website and social media, including replying promptly to messages and comments, and engage with other relevant accounts.

- Create and manage monthly email newsletter campaigns.

- Provide support in managing brand partnerships, sponsorships, and collaborations.

- Assist in monitoring brand performance and the effectiveness of marketing activities.

- Support the Brand Manager in day-to-day administrative tasks.

**Requirements:**

- Familiarity with Adobe Creative Suite, Cap Cut, InShot or other creator editing apps/programs.

- High school diploma or GED certificate.

- Associate or bachelor’s degree (or in school) in Marketing, Business, Communications, or a related field a plus.

- Proficiency in social media apps (Instagram, Facebook, TikTok, Twitter)

- Proficiency with Microsoft Word, Excel

- Excellent communication and interpersonal skills, with the ability to work well in a team.

- Creative thinker with strong analytical skills.

- Basic understanding of brand principles and marketing strategies.

- Monday- Friday availability; with flexibility for occasional weekend media shoot and event commitments.

**What We Offer:**

- A competitive salary and benefits package.

- Opportunities for professional development and career advancement.

- A creative and collaborative working environment.

- The chance to be a part of a growing brand with a dynamic team.

**How to Apply:**

Please send your resume and a cover letter explaining why you would be a great fit for this role to lauren@waikikibeachservices.com.

Optional- Submit your website, social media, or portfolio link showcasing relevant work.

Include "Brand Coordinator Application" in the subject line.

Job Type: Full-time

Pay: $23.00 - $24.00 per hour

Expected hours: 35 per week

Benefits:

• 401(k) matching
• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Vision insurance

Work Location: In person