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Marketing Coordinator
Our Foundation:
The Marketing Coordinator supports the Marketing team with a primary focus on social media coordination, influencer partnerships, and performance analytics. This role helps ensure that social and influencer programs are organized, executed on schedule, and measured effectively. The position requires a detail-oriented, highly organized, and analytically curious individual with interest in digital marketing and premium consumer brands.
- Maintains and manages Simon Pearce’s social media calendar across brand and restaurant channels.
- Coordinates scheduling and publishing of approved content across platforms including Meta, TikTok, Pinterest, LinkedIn, and YouTube, ensuring posts are deployed accurately and on schedule.
- Organizes and maintains social media assets and campaign materials within internal systems.
- Supports campaign planning by coordinating timelines, assets, and channel requirements with internal teams.
- Monitors social channels daily, responding to community inquiries, comments, and messages in alignment with brand guidelines.
- Escalates customer service-related issues to the appropriate teams while maintaining a responsive, brand-right tone.
- Supports the management of influencer and creator partnerships from outreach through campaign completion.
- Assists in coordinating product gifting, contracts, and campaign timelines with creators and agency partners.
- Tracks influencer deliverables and ensures content aligns with agreed campaign objectives.
- Maintains an organized database of influencer partners and collaboration history.
- Monitors influencer content once live and ensures brand representation aligns with Simon Pearce standards.
- Tracks and reports on social media, influencer, and affiliate performance using platform analytics and reporting tools.
- Compiles weekly and monthly performance reports highlighting engagement, reach, and campaign results.
- Identifies trends, audience insights, and opportunities for improvement.
- Supports the Marketing team in evaluating campaign effectiveness and optimizing future programs.
- Monitors competitor and industry activity across social channels.
- Assists the broader marketing team with campaign coordination and project tracking.
- Provides occasional evening or weekend support for brand events, activations, or key marketing initiatives as needed.
- Partners with the Creative team on content planning, briefing, and asset coordination to ensure social and influencer programs are executed effectively.
- Assists with partnership initiatives and co-marketing opportunities with aligned brands, retailers, and collaborators.
- Coordinates branded materials, collateral, and experiences for key marketing moments including events, launches, and collaborations.
- Supports cross-functional marketing initiatives with e-Commerce, Retail, and Restaurant teams.
- Helps prepare presentations, campaign summaries, and reporting materials.
- Assists with asset organization and internal documentation for marketing initiatives.
- Bachelor’s degree in Marketing, Communications, or a related field or equivalent experience.
- 1+ years of experience in social media, content creation, or marketing support.
- Strong understanding of major social platforms (Meta, TikTok, Pinterest, LinkedIn, YouTube) and how to evaluate performance using platform analytics and emerging trends.
- Experience with social media management and reporting tools used to schedule content, track engagement, and measure campaign performance.
- Excellent organizational skills, attention to detail, and ability to manage multiple projects simultaneously.
- Strong written and verbal communication skills, with the ability to write engaging, on-brand copy.
- Proficiency in Google Suite and comfort working with creative tools (Canva, Adobe Creative Suite, Figma).
- Experience working for a premium or design-led consumer brand.
- Basic photo/video editing skills.
- Enthusiasm for craftsmanship, design, and premium lifestyle brands
- May be required to attend evening or weekend events to support initiatives.
Physical Demands and Work Environment:
The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle, or feel; and talk or hear. The employee frequently is required to stand, walk, and reach with hands and arms. The nature of this role will require the employee to climb or balance and stoop, kneel, crouch, or crawl. The employee must regularly lift, move, and wield up to 25 pounds (product, props, equipment). Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus. The noise level in the office environment is usually quiet.
For some maker video content creation in the workshop that exposes the employee to UV light and extreme heat, P.P.E. is supplied. There is also exposure to [dust] airborne particles, moving mechanical parts, and equipment that is hot to the touch. The workshop environment is moderate to noisy and again, P.P.E. is available.
Simon Pearce is committed to the policy of equal employment opportunity and to providing all employees with the work environment necessary to enable them to advance on merit as far as their talents and skills will take them, without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, genetic information, status as a protected class of veteran, or any other legally protected status.
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