Marketing Coordinator

Job Summary:

We are seeking a versatile and driven Marketing Coordinator to support our marketing efforts across both our property management and construction divisions.

This role involves executing marketing campaigns, managing digital and print advertising, assisting with leasing promotions, and enhancing brand visibility across our property portfolio.

The ideal candidate has a strong understanding of marketing fundamentals, is creative, organized, and capable of working across multiple business functions to drive growth and visibility. Having a passion for real estate is a bonus.

Key Responsibilities:

Property Management

• Assist in developing and implementing marketing strategies to drive occupancy across residential and commercial properties.
• Create, schedule, and manage digital content across websites, email, and social media platforms.
• Design and distribute marketing materials including brochures, flyers, banners, and signage.
• Track and analyze marketing campaign performance metrics, providing reports and recommendations.
• Collaborate with property managers and leasing agents to support occupancy goals.
• Coordinate and promote resident and community events.
• Must be available to staff resident events at each property when they occur outside of regular weekday hours (8:00 a.m. – 5:00 p.m.).
• Maintain brand consistency across all marketing channels.
• Conduct market research to identify trends and opportunities.
• Help manage property listings on ILS platforms (e.g., Apartments.com, Zillow, etc.).
• Work with vendors such as photographers, printers, and media outlets as needed.
• Support resident engagement and retention through event marketing, newsletters, and community outreach.

Construction

• Assist in marketing efforts for the construction division, including promoting new projects, capabilities, and past successes.
• Coordinate marketing campaigns for lease-ups, including new developments and major renovations.
• Maintain marketing materials for RFPs, proposals, and presentations related to construction services.
• Coordinate with project managers and site teams to gather photos, updates, and progress stories for marketing use.
• Develop content highlighting construction milestones, project case studies, and client testimonials.

Qualifications:

• Associate's degree in Marketing, Communications, Business, or related field.
• Proficiency in digital marketing tools (e.g., Google Analytics, Canva, Chat GTP, Adobe Suite, etc.).
• Minimum of 5 years of experience in marketing or related field.
• Strong writing, editing, and proofreading skills.
• Ability to manage multiple projects and meet deadlines.
• A willingness to learn property management software (AppFolio) is a plus.
• Detail-oriented with strong organizational skills.
• Creative mindset with a results-driven approach.

Benefits:

• Competitive salary (as negotiated)
• Health, dental, and vision insurance
• Paid time off and holidays
• 401(k) with company match

Pay: $57,000.00 - $60,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person