Marketing Coordinator

Position: Marketing Coordinator

Reports To: President

Classification: Exempt, Non-Union

About Us:

ChopAir is a nationwide HVAC manufacturer’s representative with deep expertise in the equipment we represent. We partner closely with engineers, contractors, and end users to support commercial and industrial HVAC projects—from early concept and system design through installation and long-term operation.

What sets ChopAir apart is how we show up:

• Old-school, in-person service — responsive, accessible, and relationship-driven
• Mastery in design — experienced experts helping shape the right system from the start
• Integrity in supply — representing best-in-class products from top manufacturers
• Stewardship in buildout — ensuring projects run smoothly from start to finish

We don’t just supply equipment—we are a trusted partner throughout the entire project lifecycle.

Job Summary

The Marketing Coordinator is a hands-on, high-impact role responsible for supporting and executing ChopAir’s marketing, branding, communications, and creative initiatives.

This position serves as a key marketing and communications resource for the organization—managing digital marketing, social media, content creation, recruiting materials, customer communications, and event promotion while ensuring consistency across all brand touchpoints.

In a fast-paced and entrepreneurial environment, this individual will balance creative execution with organizational excellence, helping strengthen ChopAir’s market presence, customer relationships, recruiting efforts, and overall growth.

Key Responsibilities

Brand Management & Website Oversight

• Maintain and enforce ChopAir’s brand standards, messaging, and visual identity
• Ensure consistency across all digital, print, and presentation materials
• Manage website content, updates, and ongoing optimization
• Coordinate branding initiatives across departments and business functions

Marketing & Advertising

• Assist in developing and executing marketing plans that support company growth objectives
• Coordinate digital and traditional advertising initiatives
• Track campaign performance and provide reporting and recommendations
• Support lead generation, customer engagement, and brand awareness efforts

Social Media & Communications

• Manage company social media channels and content calendar
• Create engaging content aligned with company goals, culture, and industry expertise
• Monitor engagement and maintain a consistent brand voice
• Coordinate email marketing campaigns, newsletters, and customer communications
• Support internal communications and employee engagement initiatives

Content Creation & Creative Development

• Develop and manage case studies and project spotlights
• Create website content and landing pages
• Produce social media graphics, videos, and posts
• Develop email campaigns and digital communications
• Assist with sales presentations and proposals
• Create product literature and sales collateral
• Develop recruiting and employer branding materials
• Create company announcements and press releases
• Design event marketing and promotional materials

Qualifications

• 2–5 years of experience in marketing, communications, branding, or a related field
• Proven ability to manage multiple projects and deadlines simultaneously
• Strong writing, editing, and visual communication skills
• Ability to work independently while collaborating effectively across departments
• Strong organizational skills and attention to detail

Software & Technical Skills

• Microsoft Office Suite, including PowerPoint
• Social media management platforms
• Email marketing platforms
• Adobe Photoshop or equivalent image editing software
• Adobe InDesign, Illustrator, Canva, or similar design software
• Website content management systems
• Marketing analytics and reporting tools

Preferred Skills

• Photography and video content creation
• Basic website management and SEO knowledge
• Graphic design experience
• Experience supporting recruiting and employer branding initiatives
• Event planning and coordination experience

Pay: $50,000.00 - $65,000.00 per year

Work Location: In person