Marketing Coordinator- Part Time Hybrid

For over 30 years, the Firehouse Center for the Arts has been a hallmark of local culture and arts on the historic waterfront in Newburyport. The intimate theater provides a variety of performances including live music and comedy, theater, dance, film, a school show series, and youth education programming. Located in a historic firehouse in charming downtown Newburyport, the non-profit performing arts organization is beloved by the community and hosts dozens of local organizations throughout the year. The Firehouse presents 30+ concerts per year including folk, blues, Americana, and Celtic offerings, among other events and performances. In addition, the organization has a robust education program consisting of performances for young audiences, summer and school break programs, and junior version of popular musicals. We also produce a full-scale, mainstage musical each summer/fall.

Scope and Function:

The Part-Time Marketing Coordinator will work closely with the Firehouse Center for the Arts staff and Board to drive ticket sales revenue, raise the profile of the organization, and support fundraising efforts. Reporting to the Executive Director and working closely with the Artistic Director, the Marketing Associate will be a key part of the team that engages the public with information on upcoming shows, events, performances, youth programming and summer and break programming. The Marketing Coordinator ensures that information, social media content and communications are shared in a timely manner, with clarity, and in a visually engaging way.

The essence of this role is utilizing strong written, verbal, social media, and visual communication skills and a desire to showcase the organization at its best. The Marketing Coordinator uses social media, our website, email blasts, member outreach, and other forms of communication to support our Firehouse team in their efforts to drive tickets sales for shows and events offered at the Firehouse (as noted above), to showcase the best of the organization and expand recognition across the North Shore and beyond, and to support our efforts in seeking grants and fundraising for our non-profit organization. This includes support of our annual September timeframe Gala and other important Member events throughout the year.

Role is hybrid- at least 24 hours per week with at least 8 hours per week (or more) in the office.

Responsibilities include:

• Managing marketing calendar and developing annual marketing plan with senior staff and Executive Director
• Social media and website content planning, creation, and posting (including taking photos and video, as needed, along with original written content)
• Creating Member and donor content and outreach for events, special Member opportunities, fundraising and annual fund appeals
• Using email blasts and other targeting marketing tools to expand our reach and create connections
• Donor and member contact and replying to emails and phone calls, as assigned by the Executive Director
• Envisioning and proposing new methods to perform tasks that support Firehouse Center for the Arts; accepting new and ongoing initiatives, objectives, and solutions to gain sought-after results.
• Anticipating and embracing change; demonstrating willingness to achieve, acquire, and utilize new skills and challenging tasks; and being flexible in changing conditions.

Qualities, Skills and Abilities Required:

• Experience with all major social media platforms including app-specific campaigns and current industry standards.
• Ability to collaborate across departments within the organization
• Professional demeanor and work ethic.
• Excellent communication and interpersonal skills.
• Graphic design skills including common software (Canva, Adobe photoshop, etc.) and best outputs for both print and digital.
• Must have strong computer skills including proficiency in Google Drive/Docs, Microsoft Office, Canva, and ticketing systems.
• Familiarity with development and fundraising functions.
• Contacts to local and regional outlets, especially with an arts focus, preferred.
• General knowledge of the Greater Boston/North Shore arts scene a plus.

Education and Expereince Required:

• At least 3-5 years of marketing experience; arts and arts-related programming preferred
• Degree in Marketing or Communications preferred or equivalent experience
• Comfort and familiarity working with artists preferred
• Experience with ticketing systems preferred
• Experience with CRMs or donor databases a plus

Why Join Us? The Firehouse Center for the Arts is an inspiring and collaborative environment where creativity thrives, and we are looking for someone who shares our dedication to delivering world-class experiences to our community. As Marketing Coordinator, you will have the opportunity to play a critical role in creating unforgettable experiences for our patrons while helping to shape the future of the arts in our community.

Pay: From $25.00 per hour

Benefits:

• Employee discount
• Flexible schedule
• Paid time off
• Parental leave

Schedule:

• 8 hour shift
• Weekends as needed

Experience:

• Marketing: 3 years (Required)
• Canva: 1 year (Preferred)
• Graphic design: 1 year (Preferred)
• Social media management: 2 years (Required)

Work Location: Hybrid remote in Newburyport, MA 01950