Marketing Director

At MTC Holsters (CrossBreed Holsters and N8 Tactical), we are proud to produce and sell the finest concealed carry holsters and gear on the market and we are looking for the perfect candidate to tell the world. Our ideal candidate will have extensive marketing experience and comprehensive knowledge of branding, firearms, social media, and analytics, all mixed with the audacity to want to win every day. He/she will have the ability to lead a team of some of the finest marketing individuals there are along with working closely with our in-house developers and sales department. If you’re ready to show that you’re the best, come work with the best!

Objectives and Responsibilities

• Manage other marketing staff to ensure consistent content that truly reflects the awesomeness of our product lineup.

• Explore new and exciting ways to promote our business through the latest trends and technologies.

• Work closely with the web development department to ensure best SEO practices along with UI and UX improvements.

• Understand and monitor website analytics and sales metrics to identify possible opportunities and improvements.

• Provide competitor insights to product development to help identify the next evolution of products.

• Manage our group of influencers to ensure the promotion of our amazing product lineup.

• Work with designers to ensure visually stunning content and a trending look and feel.

• Design and implement marketing campaigns and strategies.

• Plan and manage all trade shows, including booth design, finding new shows, and analyzing ROI.

Skills and Qualifications

• A minimum of 2 years with an Assistant Marketing Director or Marketing Director level role.

• Must be a master of communication.

• Knowledge and understanding of SEO and best practices.

• Knowledge and understanding of PPC advertising (Google, Facebook)

• Experience with using and overseeing CRM software

• Extensive knowledge of eCommerce best practices and emerging technologies.

• Must be a “Do-er” ready to jump in and get your hands dirty working with your team.

• Firearm knowledge preferred

• Proven experience with digital and print marketing, content marketing, and social media marketing.

• Proven ability to plan and manage budgets.

Preferred Qualifications

• Bachelor's degree in marketing or equivalent experience

• Salesforce Experience

Salary

• Salary is dependent on experience.

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Referral program
• Vision insurance

Work Location: In person