About the Company
A fast-growing lifestyle-focused organization is looking for a Marketing Director to lead and execute marketing initiatives that strengthen brand presence, drive customer engagement, and support business growth. This role is ideal for a creative and strategic marketing professional who thrives in a dynamic, consumer-focused environment.
About the Role
This role is ideal for a creative and strategic marketing professional who thrives in a dynamic, consumer-focused environment.
Responsibilities
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Develop and execute integrated marketing strategies across digital and offline channels
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Manage brand positioning and ensure consistency across all communication platforms
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Plan and execute campaigns including brand collaborations, and seasonal promotions
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Oversee social media, content marketing, and influencer partnerships
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Work closely with creative, sales, and external partners to deliver impactful marketing initiatives
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Analyze campaign performance and optimize marketing activities using data-driven insights
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Manage marketing budgets and ensure effective allocation of resources
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Monitor industry trends and competitor activities within the lifestyle and consumer space
Qualifications
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Bachelor’s degree in Marketing, Business, Communications, or related field
Required Skills
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5–8+ years of experience in marketing, preferably within lifestyle, fashion, hospitality
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Proven experience managing brand campaigns and digital marketing initiatives
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Strong understanding of social media, influencer marketing, and content strategy
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Excellent project management and communication skills
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Ability to work in a fast-paced environment and manage multiple campaigns simultaneously
Preferred Skills
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A creative thinker with a strong sense of brand and storytelling
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A commercially aware marketer with strong analytical abilities
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Someone passionate about lifestyle trends, culture, and consumer engagement