Marketing Executive

Job Summary

We are seeking a creative and results-driven Digital Marketing Executive who excels in executing visual designs for digital media and social platforms. This role blends strategic marketing with hands-on design work to elevate our brand presence across all digital channels.

Key Responsibilities

• Design Execution: Create and adapt visual content for social media, email campaigns, websites, and digital ads using tools like Photoshop, Illustrator, or Canva.
• Social Media Management: Plan, schedule, and publish engaging content across platforms (Facebook, Instagram, LinkedIn, TikTok, etc.).
• Campaign Development: Collaborate with marketing and design teams to launch digital campaigns aligned with brand goals.
• Performance Analysis: Monitor KPIs, analyze engagement metrics, and optimize content based on data insights.
• Trend Monitoring: Stay updated with digital design trends, platform updates, and audience behavior.
• Cross-Team Collaboration: Work with content writers, product managers, and developers to ensure cohesive messaging and design.

️ Required Skills

• Proficiency in graphic design tools (Adobe Creative Suite, Canva, Figma).
• Strong understanding of social media algorithms and best practices.
• Experience with email marketing platforms (e.g., Mailchimp, Klaviyo).
• Knowledge of SEO, Google Analytics, and paid ad platforms (Meta Ads, Google Ads).
• Excellent communication and project management skills.

Qualifications

• Bachelor’s degree in Marketing, Design, Communications, or related field.
• 2+ years of experience in digital marketing and design execution.
• Portfolio showcasing digital design work and campaign success.

Preferred Traits

• Creative thinker with a keen eye for aesthetics.
• Self-starter who thrives in fast-paced environments.
• Passion for storytelling through visuals and digital media.