Marketing Executive-wood/steel

Key Responsibilities:1. Market Research & Analysis

• Conduct market research to identify potential customers, market trends, and competitor activities.
• Analyze customer preferences, feedback, and behavior to guide marketing decisions.
• Prepare reports on sales performance, marketing trends, and return on marketing investments (ROI).

2. Branding & Promotion

• Develop and maintain the company’s brand image across all communication platforms.
• Plan and execute promotional campaigns, trade shows, exhibitions, and product launches.
• Coordinate with design teams for brochures, product catalogs, signage, and digital creatives.

3. Digital Marketing

• Manage online presence through the company website and social media platforms (LinkedIn, Instagram, Facebook, etc.).
• Plan and execute online marketing campaigns such as SEO, Google Ads, and email marketing.
• Monitor online engagement, traffic, and inquiries, and convert leads into business opportunities.

4. Sales Coordination

• Support the sales team with marketing materials, presentations, and lead generation.
• Coordinate with clients and dealers for marketing support and feedback.
• Track sales performance against marketing initiatives.

5. Communication & Public Relations

• Develop strong relationships with clients, architects, designers, and channel partners.
• Coordinate media relations and press releases.
• Handle customer communications for product updates, new launches, and offers.

6. Budgeting & Reporting

• Plan annual marketing budgets and ensure cost-effective execution of campaigns.
• Track and evaluate campaign performance using key metrics.
• Prepare monthly and quarterly marketing activity reports.

Key Skills & Competencies:

• Excellent communication and presentation skills.
• Strong analytical and creative thinking.
• Knowledge of digital marketing tools and CRM software.
• Familiarity with branding, advertising, and event management.
• Teamwork, time management, and multitasking ability.

Educational Qualification:

• Bachelor’s or Master’s degree in Marketing, Business Administration, or related field.
• Certification in Digital Marketing (preferred).

Experience:

• 2–5 years of experience in marketing, preferably in the wood, furniture, or manufacturing industry.

Job Type: Permanent

Pay: ₹25,000.00 - ₹35,000.00 per month

Benefits:

• Provident Fund

Work Location: In person