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Marketing Head

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Position: Marketing Head

Location: Delhi

Work Timings: 2:00 PM to 10:00 PM IST

Work Type: Onsite (Work from Office)

Role Overview:

We are seeking a highly motivated Marketing Manager with proven experience in the IT services industry. This is a target-based role where you will be responsible for generating qualified leads and achieving mutually agreed targets on a monthly basis. The ideal candidate should have a strong track record in digital marketing strategies, including Facebook, LinkedIn, SEO, PPC, and email marketing, and possess excellent communication and negotiation skills.

Key Responsibilities:

1. Lead Generation:

  • Drive high-quality lead generation through Facebook Ads, LinkedIn Campaigns, and Google Ads.
  • Implement SEO strategies to increase organic traffic and inbound leads.
  • Plan and execute PPC campaigns, ensuring high ROI.

2. Email Marketing:

  • Develop and execute targeted email marketing campaigns to nurture leads and drive conversions.
  • Use automation tools to enhance outreach efficiency and engagement.

3. Target Achievement:

  • Meet monthly lead generation and revenue targets as mutually agreed upon with the management.
  • Continuously optimize campaigns to ensure targets are met or exceeded.

4. Marketing Strategy:

  • Collaborate with the team to design marketing strategies tailored to the IT services industry.
  • Create and optimize content for blogs, social media, and ad campaigns.

5. Data Analysis:

  • Track, analyze, and report the performance of campaigns and leads.
  • Use insights to improve strategies and enhance lead quality and volume.

6. Collaboration:

  • Work closely with the sales team to ensure smooth lead handover and alignment of marketing goals with business objectives.

Required Skills and Experience:

  • Proven experience as a Marketing Manager or similar role in the IT services industry.
  • Expertise in Facebook Ads, LinkedIn Campaigns, Google Ads, and SEO best practices.
  • Hands-on experience with email marketing platforms like Mailchimp, HubSpot, or ActiveCampaign.
  • Proficiency in using analytics tools (Google Analytics, Facebook Insights, etc.).
  • Strong understanding of CRM tools and lead tracking systems.
  • Excellent communication, negotiation, and interpersonal skills.
  • Target-driven with a proven ability to meet or exceed marketing goals.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
  • Minimum 4+ years of experience in marketing IT solutions or services.
  • Certifications in Digital Marketing (preferred).
  • Perks and Benefits
  • Competitive salary with performance-based incentives for achieving targets.
  • Opportunity to work in a fast-growing IT services company with a dynamic team.
  • Professional growth and training opportunities.

Send your resume to rosalinda@hansrajventures.com with the subject line "Marketing Head - [Your Name]"

Job Type: Full-time

Pay: ₹21,134.22 - ₹114,313.46 per month

Work Location: In person

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