Marketing Laision - Ogunquit, ME

The Regional Marketing Liaison serves as the critical link between the operational teams (Hotel Leadership, F&B, Sales, and Ops) of seven regional properties and the Corporate Marketing Department. This role is responsible for the efficient gathering of content, details, and imagery necessary to market regional events, menus, and offerings. The Liaison will also manage the execution of localized marketing tasks, including onsite content creation and initial email campaign development, ensuring a seamless flow of information that drives corporate marketing initiatives and maintains brand consistency across the region.

Candidate must be located in Southern Maine.

Job Summary

The Regional Marketing Liaison serves as the critical link between the operational teams (Hotel Leadership, F&B, Sales, and Ops) of seven regional properties and the Corporate Marketing Department. This role is responsible for the efficient gathering of content, details, and imagery necessary to market regional events, menus, and offerings. The Liaison will also manage the execution of localized marketing tasks, including onsite content creation and initial email campaign development, ensuring a seamless flow of information that drives corporate marketing initiatives and maintains brand consistency across the region.

Candidate must be located in Southern Maine.

Work Performed

I. Strategic Planning, Organization, & Information Management

• Strategic Planning & Calendar Ownership: Lead the development and maintenance of a comprehensive annual promotional calendar for each of the hotels in the region and hotel collection. This includes actively collaborating with hotel teams to ensure forward-looking planning and organization of all seasonal menus, events, and packages well in advance of execution.
• Operations Coordination & Planning Ahead: Attend all relevant Ops, F&B, Hotel Leadership, and Sales planning meetings for the seven regional hotels. The core objective is to develop a proactive planning rhythm across the hotels, ensuring all necessary marketing details are defined and secured early in the planning process.
• Detail Acquisition & Execution: Proactively chase down and consolidate all essential details, timelines, specs, and logistics related to upcoming events, seasonal menus, and package offerings, including the coordination and finalization of approved F&B menus.
• Information Funneling: Serve as the primary conduit for all regional content, ensuring timely and accurate delivery of details, assets, and messaging to the corporate Marketing team for deployment across corporate channels (website, hotel and F&B social media, newsletters).
• Project Management: Manage cross-departmental tasks and timelines across the seven properties to ensure all marketing-related deliverables (e.g., event descriptions, approved photos, menu text) are submitted on schedule.

II. Content Creation & On-Site Execution

• Field Photography/Videography: Act as the designated on-site content creator, attending hotel events, F&B openings, and operational milestones to capture high-quality, brand-appropriate photos and short-form videos.
• Social Media Content Curation:
  • Submission: Capture and submit approved, event-specific and operational content directly to the Corporate Marketing team for review and posting on corporate social media channels.
  • User-Generated Content (UGC): Actively monitor, collect, and curate potential user-generated content from the region for submission to Corporate Marketing for approval and use. Run engagement activities as required.
• Asset Management: Organize and tag all content/photos captured, ensuring they are stored correctly and easily accessible by the corporate Marketing team.

III. Localized Marketing Execution

• Email Campaign Development: Utilize the Toast platform to lay out and draft localized email campaigns. All draft campaigns must be submitted to the corporate Marketing Department for mandatory final review and approval before deployment.
• Collateral Design & Approval: Design specific property-level marketing materials (e.g., in-room flyers, event posters, small signage) according to corporate brand guidelines. All materials must be submitted to the corporate Marketing Department for final approval before being printed or deployed in the properties, ensuring brand compliance.
• Marketing Organization: Work with onsite hotel teams to organize the execution of local marketing needs, ensuring consistency with corporate guidelines.

Requirements

• Education: Bachelor’s degree in Marketing, Communications, or a related field (preferred)
• Experience: 3+ years of experience in a Marketing, Communications, or Coordination role, preferably within the hotel, hospitality, or multi-unit retail industry
• Willingness and ability to travel frequently between the seven regional hotel properties located in Ogunquit, Maine

Additional Preferred Skills/Qualities

• Exceptional project management and organizational skills, with a proven ability to manage multiple priorities across different locations
• Strong interpersonal and communication skills to effectively liaise with executives, operational managers, and creative teams
• Experience with content creation tools (e.g., Canva, Adobe Creative Suite)
• Intermediate to advanced photography/mobile photography skills, with an eye for compelling social media content
• Knowledge of SEO and PPC advertising
• Proficiency in email marketing platforms (specifically experience with Toast is a bonus)
• Experience with email marketing platforms
• Hospitality industry knowledge

Compensation

$55,000 - $65,000 per year

Benefits

• Earned paid time off
• Employer-contribution medical/dental/vision insurance
• Optional life insurance
• Short term/Long term disability
• Optional 401k with employer match
• Employee discounts at participating hotels
• Option to sign up for on-demand pay with DailyPay
• Refer a friend – get paid extra when they join our team!
• Bonuses for name recognition and guest score
• Opportunities to grow – one of the fastest-growing hotel companies

How To Apply

Apply HERE. Applications submitted by any other channel will not be considered.

About Ogunquit Resort Collection

The Ogunquit Resort Collection is a curated group of premier hospitality properties in picturesque Ogunquit, Maine, offering a range of accommodations from oceanfront retreats to comfortable, family-friendly stays. Guests enjoy easy access to pristine beaches, charming village attractions, and scenic coastal trails, with each property delivering exceptional service and memorable experiences. The collection includes well-known resorts such as Ogunquit River Inn & Suites and Anchorage By The Sea, combining coastal charm with quality amenities and a commitment to creating unforgettable Maine vacations.

About Giri Hotels

Headquartered in Quincy, MA, Giri Hotels owns and operates more than 50 hotels in New England.

We are a growing company that embraces change, maintains a service mindset, and prioritizes the 'big rocks' - our most impactful tasks and projects. At our core, Giri Hotels is a hospitality company, and all members of our team share a sense of cooperation and respect with our guests and one another.

You are right for the team if you are:

• Happy – nice to be around and friendly
• Humble – willing to learn
• Helpful – team player, always willing to pitch in, looking for ways to be productive

Giri Hotel Management has been recognized for its growth in the hospitality industry. We are proud to have achieved #23 on the Top Owners & Developers list and #55 on the Top Management Companies list in Hotel Business's annual rankings. These rankings, based on the annual revenues and number of rooms and properties managed, demonstrate our company's continuing expansion and growth.

Watch A Brief Video To Learn More About Us

Giri Hotels provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.