Marketing Manager

We are a growing coffee shop brand passionate about delivering high-quality beverages, desserts, and a unique café experience. We are looking for a creative and driven Marketing Manager to join our team and lead our marketing initiatives to attract, engage, and retain customers.

Responsibilities:

• Develop and execute marketing strategies tailored for the F&B/coffee shop industry.
• Plan seasonal campaigns, product launches, and promotions to drive customer traffic.
• Manage social media platforms (Instagram, Facebook, TikTok, etc.) with engaging content.
• Coordinate with designers, photographers, and influencers for brand campaigns.
• Conduct market research and analyze customer insights to identify trends.
• Plan and oversee local activations, events, and partnerships to increase visibility.
• Track and report marketing performance metrics (ROI, engagement, sales impact).
• Ensure brand consistency across all platforms and touchpoints.

Requirements:

• Proven experience as a Marketing Manager or similar role in the F&B industry (coffee shop experience is a plus).
• Strong knowledge of digital marketing, social media management, and content creation.
• Creative mindset with the ability to bring fresh ideas and campaigns.
• Excellent communication, organizational, and leadership skills.
• Ability to work in a fast-paced environment and adapt to changing trends.

Job Type: Full-time