Marketing Manager

About the Role

The Marketing Manager will lead the branding, content, and growth efforts of The One Pioneer. This role is ideal for someone creative, data-driven, and passionate about shaping the company’s public image within the insurance and wealth management industry.

Responsibilities

● Develop and execute marketing strategies to strengthen brand presence

● Plan and manage digital marketing campaigns (social media, email, SEO, paid ads)

● Oversee content creation for WeChat, Xiaohongshu, Instagram, brochures, and websites

● Organize company events, workshops, and promotional activities

● Collaborate with the sales team to generate leads and support agent recruitment

● Analyze marketing results and adjust strategies based on performance metrics

● Manage external partners including designers, media, and advertising vendors

Qualifications

● Bachelor’s degree in Marketing, Communications, or related field

● 2+ years of marketing experience (insurance/finance industry preferred)

● Strong content writing and digital marketing skills

● Familiarity with Chinese social media platforms is a strong advantage

● Creative thinker with strong analytical abilities

● Ability to multitask and manage multiple projects simultaneously

Job Type: Full-time

Pay: $22.00 per hour

Expected hours: 40 per week

Work Location: In person