Marketing Manager

About Hala’s Treats

Hala’s Treats is a premium bakery café brand in Qatar, focused on quality products, strong brand aesthetics, and disciplined growth. We are looking for a hands-on Marketing Manager who can own execution end-to-end and deliver measurable commercial results.

Role Overview

The Marketing Manager will be fully responsible for planning, creating, executing, and managing all marketing activities for Hala’s Treats. This includes content creation, digital and delivery-platform promotions, website management, brand activations, and promotion of catering and corporate customisation services.

This role requires someone who is operational, detail-oriented, and accountable. You will work with external vendors (e.g. professional photographers), but you are expected to personally produce, edit, and manage content for day-to-day marketing needs.

Key Responsibilities

Content Creation & Social Media

• Own content creation for social media platforms (Instagram, TikTok, etc.), including:
• Shooting short-form photo and video content using mobile or camera
• Editing content (Reels, stories, posts) for consistent brand presentation
• Coordinate with professional photographers for menu and campaign shoots
• Maintain a structured content calendar aligned with promotions and launches
• Ensure all content is on-brand, relevant, and commercially effective

Digital Marketing & Performance

• Manage paid and organic digital campaigns across social platforms
• Monitor performance metrics (reach, engagement, conversions, ROAS)
• Continuously optimize content and campaigns based on data and results

Food Delivery Platforms

• Fully manage promotions and visibility on food delivery apps (e.g. Talabat, Snoonu, Deliveroo):
• Campaign setup and pricing coordination
• Banners, descriptions, and visuals
• Promotional calendars aligned with sales targets
• Track performance and ROI of delivery-platform promotions

Website Management

• Own the Hala’s Treats website:
• Update content, images, menus, and promotions
• Ensure accuracy, freshness, and brand consistency

Retail Marketing & Activations

• Plan and execute brand activations at events, markets, pop-ups, and corporate venues in Qatar
• Identify relevant events and partnership opportunities
• Coordinate logistics, branding materials, and promotional messaging

Catering & Corporate Customisation Promotion

• Develop and execute marketing initiatives to grow:
• Catering sales
• Corporate gifting and custom-branded products
• Create targeted content, campaigns, and sales-support materials
• Work with management to identify and pursue corporate opportunities

Reporting & Analysis

• Prepare clear monthly marketing performance reports
• Link marketing activity to sales performance where possible
• Manage marketing budgets with a focus on efficiency and ROI

Required Qualifications & Experience

• Bachelor’s degree in Marketing, Business, or a related field
• 2+ years of marketing experience, preferably in F&B, retail, or consumer brands
• Demonstrated experience in hands-on content creation and editing
• Experience managing delivery-platform promotions is a strong advantage
• Comfortable managing websites (CMS-based platforms)

Skills & Competencies

• Strong execution skills with attention to detail
• Commercially aware and data-driven
• Comfortable working independently and taking ownership
• Organized, structured, and reliable
• Able to balance creativity with business results

Interested candidates are invited to send their CV and portfolio (if available) to joice@mirabellointeriors.com

Job Type: Full-time