Marketing Manager – FMCG | Riyadh

Job Title: Marketing Manager

Location: Riyadh, Saudi Arabia

Company: Delicious Food Factory (DFF)

About the Role

Delicious Food Factory (DFF) is seeking an experienced and results-driven Marketing Manager to lead and scale our marketing function. This is a senior leadership role responsible for driving brand growth, strengthening market presence, and leading all marketing activities across our FMCG brands.

The successful candidate will work from our Riyadh operations and will play a critical role in brand development, digital marketing execution, and in-store marketing excellence.

Key Responsibilities

• Lead, manage, and develop the Marketing Department, setting clear strategies, KPIs, and execution plans
• Own and drive brand strategy and brand development across all DFF brands
• Plan and execute digital marketing strategies , including social media, performance marketing, content, influencers, and online campaigns
• Develop and execute in-store marketing and trade marketing initiatives to drive visibility, penetration, and sales performance
• Collaborate closely with Sales, Production, and Management to align marketing strategies with business objectives
• Manage marketing budgets, agencies, suppliers, and external partners
• Analyze market trends, consumer insights, and competitive activity to inform strategy and decision-making
• Ensure consistent brand identity, messaging, and positioning across all channels
• Lead product launches, campaigns, and promotional calendars from concept to execution

Requirements

• Saudi National (Recommended)
• Minimum 10 years of marketing experience , preferably within FMCG
• Proven experience leading and managing a marketing team
• Strong background in brand management, digital marketing, and in-store / trade marketing
• Experience working with multiple brands and managing complex portfolios
• Strong strategic thinking with hands-on execution capability
• Excellent communication, leadership, and stakeholder management skills
• Experience working with agencies and managing marketing budgets
• Based in Riyadh or willing to relocate

What We Offer

• A senior leadership role with high impact and ownership
• Opportunity to lead and shape multiple FMCG brands at scale
• Competitive compensation package
• A dynamic and fast-growing manufacturing environment